Xenia Muntean

Co-founder and CEO, Planable · 1 appearance on the record.

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founderexecutiveauthorhostinvestor@XeniaMuntean ↗LinkedIn ↗planable.io ↗

Muntean co-founded Planable, a social media collaboration and content approval platform backed by Techstars that scaled to thousands of brand customers before being acquired by SE Ranking. A Forbes 30 Under 30 honoree, she authored The Manifesto on Content Marketing Teams and hosted the People of Marketing podcast.

10statements → 5claims → 1claims resolved → 3.6/5average certainty → 1.1/5average debate potential →

1 supported 0 partly supported 0 contradicted 4 not checkable as stated how the 5 claims stand · each chip opens the sources

5 assertions · 1 opinion · 4 disclosures · every statement was checked. The predictions and assertions are the 5 claims: statements the public record can support or contradict. 1 is resolved, and 4 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Xenia argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported

Muntean: Plannable has raised around $140,000 in total capital

“Around 140,”

Xenia Muntean Jul 29, 2019 ▶ 9:24 1465 She Helps Teams Plan Social Media Content, $3.5k in MRR

What they said10 Episodes1

Everything Xenia Muntean said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Opinion

Muntean: Plannable does not compete with Later, focusing on team workflows instead

“So I don't see us competing with later. Later are doing something for individual marketers. We're doing it for teams. Our focus is not scheduling. Our focus is mostly collaboration and helping people manage their workflows.”

Xenia Muntean Jul 29, 2019 ▶ 11:58 1465 She Helps Teams Plan Social Media Content, $3.5k in MRR

Disclosure

Muntean: Plannable Counts BMW, Virgin Mobile, and Wendy's as Clients

“We are helping brands such as BMW, Virgin Mobile, and Wendy's simplify their content production workflows.”

Xenia Muntean Jul 29, 2019 ▶ 3:13 1465 She Helps Teams Plan Social Media Content, $3.5k in MRR

Assertion Not checkable as stated

Muntean: Plannable Customers Pay an Average of Around $50 Monthly

“So the, it starts at 49. So the average is around 50 dollars per, per account.”

Xenia Muntean Jul 29, 2019 ▶ 3:37 1465 She Helps Teams Plan Social Media Content, $3.5k in MRR

Assertion Not checkable as stated

Muntean: Plannable has 70 recurring customers and 3,000 from AppSumo

“So we currently have around 70 customers, and we also did an amazing launch on AppSumo, and we have around 3000 customers from the AppSumo launch.”

Xenia Muntean Jul 29, 2019 ▶ 4:34 1465 She Helps Teams Plan Social Media Content, $3.5k in MRR

Disclosure

Muntean: Plannable kept around $40K of $120K+ AppSumo gross sales

“So from AppSumo, I think we sold more than 120 K and, you know, the AppSumo take a large portion of that. And I think we kept around four 40 K”

Xenia Muntean Jul 29, 2019 ▶ 5:07 1465 She Helps Teams Plan Social Media Content, $3.5k in MRR

Assertion Not checkable as stated

Muntean: Plannable burns under $7,000 monthly for a five-person team

“So I guess we're under seven K for four or five people around. That's our monthly burn burn rate, which is pretty incredible.”

Xenia Muntean Jul 29, 2019 ▶ 9:43 1465 She Helps Teams Plan Social Media Content, $3.5k in MRR

Disclosure

Muntean: Instagram scheduling API is Plannable's biggest bottleneck hands down

“With Instagram scheduling, that's our biggest roadblock. That's our biggest bottleneck, hands down.”

Xenia Muntean Jul 29, 2019 ▶ 11:27 1465 She Helps Teams Plan Social Media Content, $3.5k in MRR

Assertion Not checkable as stated

Muntean: Promotional launch expanded Plannable's MRR beyond one-time cash injection

“We launched the product in October, and then it painfully grew very slowly, and then once we launched on Epsilon, we had all the social media buzz after the launch. It kind of grew our MRR as well, not just the one-time cash injection.”

Xenia Muntean Jul 29, 2019 ▶ 13:51 1465 She Helps Teams Plan Social Media Content, $3.5k in MRR

Assertion Supported

Muntean: Plannable has raised around $140,000 in total capital

“Around 140,”

Xenia Muntean Jul 29, 2019 ▶ 9:24 1465 She Helps Teams Plan Social Media Content, $3.5k in MRR

Disclosure

Muntean: Plannable has lost about 10 customers total since founding

“I think in total, we lost about 10 customers since, since we began.”

Xenia Muntean Jul 29, 2019 ▶ 11:07 1465 She Helps Teams Plan Social Media Content, $3.5k in MRR

Appearances (1)

Episode	Date	Speaking time
1465 She Helps Teams Plan Social Media Content, $3.5k in MRR	Jul 29, 2019	6m

Xenia Muntean

The record, in short

Their most notable supported claim

Appearances (1)

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