Robin Saluoks

Founder & CEO, eAgronom · 1 appearance on the record.

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founderexecutiveLinkedIn ↗eagronom.com ↗

Robin Saluoks is an Estonian agritech entrepreneur who co-founded eAgronom in 2016, developing farm management and soil carbon verification software. Raised in a farming family, he received the Estonian Young Entrepreneur of the Year award and was listed on Forbes 30 Under 30 Europe.

12statements → 6claims → 2claims resolved → 3.67/5average certainty → 1.42/5average debate potential →

1 supported 1 partly supported 0 contradicted 4 not checkable as stated how the 6 claims stand · each chip opens the sources

1 prediction · 5 assertions · 1 insight · 5 disclosures · every statement was checked. The prediction and assertions are the 6 claims: statements the public record can support or contradict. 2 are resolved, and 4 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Robin argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported

eAgronom Charges Farmers Between $200 and $20,000 Annually

“Well, farmers, farmers pays a sign annually. So depending on the package from a few hundred dollars a year to like 20,000 dollars a year.”

Robin Saluoks Feb 15, 2021 ▶ 3:11 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Robin Saluoks on measured tape to publish a rate. This says nothing about how they speak.

What they said12 Episodes1

Everything Robin Saluoks said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Prediction Not checkable as stated

Saluoks: Carbon Credits Will Transform Farming

“Well, I think the main message is that carbon credits will transform farming.”

Robin Saluoks Feb 15, 2021 ▶ 2:28 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

Disclosure

eAgronom Uses Farm SaaS as Infrastructure to Sell Carbon Credits

“Well, SaaS for us is more like an infrastructure. Farmers use this to manage the farm and to get the overview of the farm and then we give successions to farmers. But for us, this is just the infrastructure. And we are building the carbon business on top of it…”

Robin Saluoks Feb 15, 2021 ▶ 2:51 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

Assertion Not checkable as stated

eAgronom's Existing Customer Base Can Capture $30M in Carbon Annually

“Our current customer base can capture approximately one million tons of carbon annually. And this is for thirty million dollars. And this is just our current customer base.”

Robin Saluoks Feb 15, 2021 ▶ 7:32 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

Disclosure

eAgronom Recovers Customer Acquisition Costs Within the First Year Upfront

“It's below, annual customer value is higher than the customer acquisition... Not much, maybe 10%. But it's okay, because farmers, farmers pay us up front a year.”

Robin Saluoks Feb 15, 2021 ▶ 15:30 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

Assertion Partly supported

eAgronom Doubled Revenue in 2020 While Cutting Spend Below 2019 Levels

“Yeah, well we doubled and that's really cool because we had to cut our budget because of the COVID. And so we spent less money in 2020 than 2019, but we added more revenue than ever before.”

Robin Saluoks Feb 15, 2021 ▶ 4:35 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

Disclosure

eAgronom Raised $5M Total, Including $1M Invested by 50 Customer Farmers

“So our, even our own paid customers invested, invested one million dollars. So they invested through the holding company. 50 farmers said that they want to be part of the vision and they invested, but we also have VCs. They have given majority of the money. We…”

Robin Saluoks Feb 15, 2021 ▶ 8:52 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

Disclosure

eAgronom Takes a 5% to 15% Cut on Carbon Credit Sales

“Well, I think it's something like from five to 15% depending on how big is the farm.”

Robin Saluoks Feb 15, 2021 ▶ 11:54 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

Assertion Not checkable as stated

eAgronom Reports Annual SaaS Customer Churn Rate Below 10%

“Well, the annual churn is below 10%.”

Robin Saluoks Feb 15, 2021 ▶ 12:27 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

Disclosure

eAgronom Raised Software Prices by 50% Over the Past 12 Months

“We basically increased our prices I think 50% like five, zero percent during the last 12 months.”

Robin Saluoks Feb 15, 2021 ▶ 12:44 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

Insight

eAgronom CEO: AgTech sales peak in winter when farmers have time

“We acquire more farmers during the winter period when farmers have more free time and less during the summertime.”

Robin Saluoks Feb 15, 2021 ▶ 15:17 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

Assertion Supported

eAgronom Charges Farmers Between $200 and $20,000 Annually

“Well, farmers, farmers pays a sign annually. So depending on the package from a few hundred dollars a year to like 20,000 dollars a year.”

Robin Saluoks Feb 15, 2021 ▶ 3:11 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

Assertion Not checkable as stated

Saluoks: eAgronom Has 1,500 Active Customers

“A 1500.”

Robin Saluoks Feb 15, 2021 ▶ 4:21 Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS

Appearances (1)

Episode	Date	Speaking time
Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS	Feb 15, 2021	9m

Robin Saluoks

The record, in short

Their most notable supported claim

How they sound: not measured why? →

Appearances (1)

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