eAgronom Recovers Customer Acquisition Costs Within the First Year Upfront
Robin Saluoks · Raising $10m on $50m Valuation, 1500 Farmers Pay $2m/yr For This SaaS · Feb 15, 2021 · at 15:30
Robin Saluoks is the founder and CEO of eAgronom, a SaaS management platform for farmers.
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“It's below, annual customer value is higher than the customer acquisition... Not much, maybe 10%. But it's okay, because farmers, farmers pay us up front a year.”
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More from Robin Saluoks
Saluoks: Carbon Credits Will Transform Farming
“Well, I think the main message is that carbon credits will transform farming.”
eAgronom Uses Farm SaaS as Infrastructure to Sell Carbon Credits
“Well, SaaS for us is more like an infrastructure. Farmers use this to manage the farm and to get the overview of the farm and then we give successions to farmers. But for us, this is just the infrastructure. And we are building the carbon business on top of it…”
eAgronom's Existing Customer Base Can Capture $30M in Carbon Annually
“Our current customer base can capture approximately one million tons of carbon annually. And this is for thirty million dollars. And this is just our current customer base.”
eAgronom Doubled Revenue in 2020 While Cutting Spend Below 2019 Levels
“Yeah, well we doubled and that's really cool because we had to cut our budget because of the COVID. And so we spent less money in 2020 than 2019, but we added more revenue than ever before.”
eAgronom Raised $5M Total, Including $1M Invested by 50 Customer Farmers
“So our, even our own paid customers invested, invested one million dollars. So they invested through the holding company. 50 farmers said that they want to be part of the vision and they invested, but we also have VCs. They have given majority of the money. We…”