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Robert Haydock

Co-founder & CEO, Zembula · 1 appearance on the record.

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founderexecutiveinvestorzembula.com ↗

Robert Haydock is the co-founder and CEO of Zembula, a Portland-based SaaS platform for dynamic email and messaging personalization. He led the company through the LAUNCH incubator and multiple funding rounds to scale its real-time messaging services.

9statements → 6claims → 0claims resolved → 3.78/5average certainty → 1.33/5average debate potential →

6 not checkable as stated how the 6 claims stand · each chip opens the sources

6 assertions · 2 insights · 1 disclosure · every statement was checked. The predictions and assertions are the 6 claims: statements the public record can support or contradict. 0 are resolved, and 6 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

Everything Robert Haydock said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight
Haydock: Startups Only Lose Bootstrapped Status by Spending at Venture Rates
“And so my view is kind of you lose your bootstrap title as soon as you raise money and spend it at a rate that's venture based.”
Robert Haydock Mar 25, 2018 ▶ 8:03 974 How Portland Company 7x ARR Over Last 12 Months Helping Clients Launch Interactive Lead Campaigns
Insight
Haydock: People take greater ownership over marketing content they reveal interactively
“What we're focused on is when you reveal something, you take much more ownership in what you reveal.”
Robert Haydock Mar 25, 2018 ▶ 1:25 974 How Portland Company 7x ARR Over Last 12 Months Helping Clients Launch Interactive Lead Campaigns
Assertion Not checkable as stated
Haydock: Alpha Industries gained over 30% revenue lift using Zembula over Black Friday
“They used us over black Friday for a massive campaign on their website and got over a 30% lift in revenue by capturing email addresses and promoting their product on their website.”
Robert Haydock Mar 25, 2018 ▶ 1:50 974 How Portland Company 7x ARR Over Last 12 Months Helping Clients Launch Interactive Lead Campaigns
Assertion Not checkable as stated
Zembula maintains an annual logo churn rate of approximately 5%
“So our churn is fairly low. We're about five percent churn. ... Yeah, logo churn. That's annually, but we're very enterprise focused.”
Robert Haydock Mar 25, 2018 ▶ 3:55 974 How Portland Company 7x ARR Over Last 12 Months Helping Clients Launch Interactive Lead Campaigns
Assertion Not checkable as stated
Zembula enterprise clients pay an average of $50,000 annually
“We're talking 50,000 a year.”
Robert Haydock Mar 25, 2018 ▶ 4:35 974 How Portland Company 7x ARR Over Last 12 Months Helping Clients Launch Interactive Lead Campaigns
Assertion Not checkable as stated
Zembula pricing ranges from $99/month to hundreds of thousands annually
“And so we start at 99 dollars a month now and goes all the way up to large enterprise paying us a couple 100,000 dollars a year.”
Robert Haydock Mar 25, 2018 ▶ 5:09 974 How Portland Company 7x ARR Over Last 12 Months Helping Clients Launch Interactive Lead Campaigns
Assertion Not checkable as stated
Zembula serves 110 customers, including 50 large enterprises
“So we're serving right now, a 110 customers. 50 of those are large enterprise.”
Robert Haydock Mar 25, 2018 ▶ 5:19 974 How Portland Company 7x ARR Over Last 12 Months Helping Clients Launch Interactive Lead Campaigns
Assertion Not checkable as stated
Zembula grew monthly revenue 7x over the past 12 months
“So we're probably about seven X where we were.”
Robert Haydock Mar 25, 2018 ▶ 13:25 974 How Portland Company 7x ARR Over Last 12 Months Helping Clients Launch Interactive Lead Campaigns
Disclosure
Zembula has raised about $1.1M in outside capital to date
“We've raised about 1.1 million to date.”
Robert Haydock Mar 25, 2018 ▶ 7:38 974 How Portland Company 7x ARR Over Last 12 Months Helping Clients Launch Interactive Lead Campaigns

Appearances (1)

EpisodeDateSpeaking time
974 How Portland Company 7x ARR Over Last 12 Months Helping Clients Launch Interactive Lea Mar 25, 2018 6m
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