StarZero All shows Try the podcast clipper →

Raj De Datta

Co-Founder and CEO, Bloomreach · 1 appearance on the record.

computed by AI from the episodes · how this works → · full disclaimer →

founderexecutiveauthorinvestor@rdedatta ↗LinkedIn ↗dedatta.com ↗

Raj De Datta co-founded Bloomreach in 2009, scaling it into an AI-driven digital commerce experience platform valued at over $2 billion. He also authored the book The Digital Seeker (2021) and was previously part of the founding team at FirstMark Communications.

12statements → 9claims → 2claims resolved → 3.92/5average certainty → 1.33/5average debate potential → ≈4.5/5argument clarity, estimated →

2 supported 0 partly supported 0 contradicted 1 not yet assessed 6 not checkable as stated how the 9 claims stand · each chip opens the sources

1 prediction · 8 assertions · 1 insight · 2 disclosures · every statement was checked. The prediction and assertions are the 9 claims: statements the public record can support or contradict. 2 are resolved, 1 is not yet assessed, and 6 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Raj argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Bloomreach has raised $100 million in total funding to date.
“So today we've raised a hundred million dollars.”
Raj De Datta Jul 30, 2018 ▶ 5:42 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Raj De Datta on measured tape to publish a rate. This says nothing about how they speak.

Everything Raj De Datta said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Disclosure
Bloomreach rejected multiple acquisition offers in the $400 million range.
“Well, I think it's fair to say that we've received very healthy acquisition offers, you know, at or around that range and turned them down.”
Raj De Datta Jul 30, 2018 ▶ 10:10 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range
Prediction Not checkable as stated
Bloomreach projects hitting $100 million ARR profitably with 40% growth.
“The intention for the company is to get to a point where the company, when it crosses a hundred million dollars, it's a profitable company growing at 40 to 50% year over year. And we're on track of that.”
Raj De Datta Jul 30, 2018 ▶ 14:03 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range
Assertion Not checkable as stated
Bloomreach generates between $50 million and $100 million in annual revenue.
“And you can think of the scale of the business as being between 50 and a hundred million dollars.”
Raj De Datta Jul 30, 2018 ▶ 7:14 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range
Assertion Not publicly verifiable
De Datta estimates Adobe holds $1.2B in Bloomreach's $8B addressable market.
“What's interesting in our space is I think we are very much a challenger in an eight billion dollar market that is dominated by people like Adobe that have a 1.2 billion dollar software revenue stream in our market.”
Raj De Datta Jul 30, 2018 ▶ 9:35 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range
Insight
De Datta notes founders inevitably experience regret after rejecting acquisition offers.
“Every time you turn down one of these things, the moment that I've talked to every entrepreneur about is you have that. Oh shit moment after you say no, or something that happens in your life, man, I should have taken that deal. Right. And you got to know that…”
Raj De Datta Jul 30, 2018 ▶ 11:04 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range
Assertion Not checkable as stated
Bloomreach averages $250,000 contracts with multiple million-dollar clients.
“Average ASP for us is around 250 K per year. We've got several clients that pay us more than a million dollars a year.”
Raj De Datta Jul 30, 2018 ▶ 2:52 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range
Assertion Supported
Bloomreach has raised $100 million in total funding to date.
“So today we've raised a hundred million dollars.”
Raj De Datta Jul 30, 2018 ▶ 5:42 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range
Assertion Not checkable as stated
Bloomreach serves 250 enterprise clients across over 1,000 websites and apps.
“So we work with about 250 large enterprises and they have tens of brands each. So if you think about it in terms of websites or apps, it's probably a thousand plus. If you think about it in terms of companies, it's probably 250.”
Raj De Datta Jul 30, 2018 ▶ 6:47 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range
Assertion Not checkable as stated
Bloomreach maintains 10% to 12% gross revenue churn with net-zero churn.
“Gross churn for an enterprise business, we think best in class, you know, you want to be at no more than, say, 10 to 12% gross churn, and we're in that range, and then you want to be Pretty close to zero percent net churn or negative net churn, and we are ther…”
Raj De Datta Jul 30, 2018 ▶ 8:36 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range
Assertion Not checkable as stated
Bloomreach enterprise customer accounts remain with the company for 5-7 years.
“You know, I think in, in our kind of business, these accounts are with us for a minimum of, you know, five to seven years.”
Raj De Datta Jul 30, 2018 ▶ 11:52 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range
Disclosure
Bloomreach targets a one-year customer acquisition cost payback period.
“Where we are today, we tend to spend sales and marketing at a ratio of about a one CAC ratio. Right. A one year payback period basically.”
Raj De Datta Jul 30, 2018 ▶ 12:46 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range
Assertion Supported
Bain Capital partner Ajay Agarwal invested the initial $5 million.
“Eventually we had our first investor, Ajay Agarwal, who's a partner at Bain Capital Ventures. He put in the initial five million dollars”
Raj De Datta Jul 30, 2018 ▶ 4:58 1101 Bloomreach CEO: We've turned down acquisition offers in $400m range

Appearances (1)

EpisodeDateSpeaking time
1101 Bloomreach CEO: We've turned down acquisition offers in $400m range Jul 30, 2018 10m
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 2,600 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.

Try the podcast clipper Learn more