Nathan Chan

Founder and CEO, Foundr · 1 appearance on the record.

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founderexecutivehost@NathanHChan ↗LinkedIn ↗foundr.com ↗

Nathan Chan launched Foundr in 2013 as a digital magazine, scaling it into a global entrepreneurial education and media business offering digital courses and publications. He hosts The Foundr Podcast, where he has interviewed prominent business figures including Richard Branson, Mark Cuban, and Arianna Huffington.

17statements → 11claims → 2claims resolved → 3.94/5average certainty → 1.41/5average debate potential → 7said about them ↓

2 supported 0 partly supported 0 contradicted 1 not yet assessed 8 not checkable as stated how the 11 claims stand · each chip opens the sources

11 assertions · 3 insights · 3 disclosures · every statement was checked. The predictions and assertions are the 11 claims: statements the public record can support or contradict. 2 are resolved, 1 is not yet assessed, and 8 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Nathan argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
App Store descriptions have zero impact on iTunes search rankings
“ITunes, iTunes description means nothing.”
Nathan Chan Jun 19, 2016 ▶ 16:46 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan

Expressed certainty vs assessment result

none yet certainty 1
none yet certainty 2
none yet certainty 3
100% certainty 4
100% certainty 5

weighted support: a fully supported claim counts one, a partly supported claim counts half. Each filled bar is clickable and opens exactly those claims; "none yet" means nothing said at that certainty level has resolved yet

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Nathan Chan on measured tape to publish a rate. This says nothing about how they speak.

Everything Nathan Chan said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight
Purely ad-based digital media publishing is a broken business model
“Like all these media companies out there are struggling right now because they think you just create a magazine or you create a website and then you just sell ads. And that's just a broken model these days.”
Nathan Chan Jun 19, 2016 ▶ 19:20 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Insight
Higher posting frequency directly accelerates Instagram audience growth
“We've found the more we post, the faster we grow.”
Nathan Chan Jun 19, 2016 ▶ 4:16 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Disclosure
Foundr refuses sponsored Instagram posts to focus on its own sales
“The purpose of the founder account isn't to make, like the Instagram account isn't to make money. It's to drive leads, traffic, and sales for us. We don't, we get asked every day by all sorts of people. We don't do that kind of paid stuff.”
Nathan Chan Jun 19, 2016 ▶ 6:58 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Assertion Not checkable as stated
Foundr's Instagram guide landing page converts visitors at 65 percent
“That's a page that you see, it's heavily split tested. It, that one in particular converts at 65%.”
Nathan Chan Jun 19, 2016 ▶ 9:29 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Insight
An app's name is the most critical factor for App Store ranking
“No, not just the metadata, but the actual name. That's most important. The app name.”
Nathan Chan Jun 19, 2016 ▶ 15:44 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Assertion Supported
App Store descriptions have zero impact on iTunes search rankings
“ITunes, iTunes description means nothing.”
Nathan Chan Jun 19, 2016 ▶ 16:46 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Assertion Not checkable as stated
Instagram is Foundr's top channel for revenue and customer acquisition
“So I would say probably Instagram is generating the most revenue for us in terms of customer acquisition leads, especially leads.”
Nathan Chan Jun 19, 2016 ▶ 2:53 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Assertion Supported
Foundr grew from zero to 700,000 Instagram followers in 16 months
“We've built our Instagram account, the founder magazine, Instagram account from zero to 700 K followers now in 16 months.”
Nathan Chan Jun 19, 2016 ▶ 3:29 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Assertion Not checkable as stated
Foundr's Instagram generated over 100,000 email subscribers
“That's generated over a 100,000 plus email subscribers, at least maybe closer to 150,000.”
Nathan Chan Jun 19, 2016 ▶ 3:41 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Assertion Not checkable as stated
Foundr captures 300 to 400 email leads per day via Instagram
“So from Instagram, At least at minimum, 300 to 400 a day.”
Nathan Chan Jun 19, 2016 ▶ 8:14 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Disclosure
Foundr uses its magazine as a tripwire for high-revenue digital courses
“Magazines like a entry-level product. Think of it almost like a tripwire, bro. So yeah, no, a lot of it's being generated from the courses and yeah, just, yeah, really the digital products.”
Nathan Chan Jun 19, 2016 ▶ 11:36 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Assertion Not checkable as stated
The Foundr Magazine mobile app has surpassed 500,000 downloads
“No, not past a million. Closer to around 500,000 last I checked. I haven't checked in a couple of months, but yeah, close to 500, half a million. It'd be over half a million, yeah.”
Nathan Chan Jun 19, 2016 ▶ 12:13 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Disclosure
Foundr's digital magazine generates multiple six figures in annual revenue
“It would be under seven figures. Just the magazine. Multiple six.”
Nathan Chan Jun 19, 2016 ▶ 14:54 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Assertion Not publicly verifiable
Foundr Magazine has more US App Store reviews than Entrepreneur
“We've got more reviews than them in the American App Store, and that's, you know, our target market.”
Nathan Chan Jun 19, 2016 ▶ 16:32 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Assertion Not checkable as stated
Foundr's podcast reached 70,000 monthly downloads by June 2016
“Last, last month we did 70,000 downloads.”
Nathan Chan Jun 19, 2016 ▶ 17:38 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Assertion Not checkable as stated
Foundr reached 210,000 total email subscribers by mid-2016
“No, it's 210,000.”
Nathan Chan Jun 19, 2016 ▶ 19:46 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan
Assertion Not checkable as stated
Foundr Club acquired 400 paying customers while still in beta
“400 and we're still in beta.”
Nathan Chan Jun 19, 2016 ▶ 20:05 How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan

The other half of the tape: Nathan Chan's own voice is left out of every number here. Other people bring the name up 7 times in 4 episodes on Top Founders. every mention, with the transcript →

Who brings them up most Nathan Latka 6Aaron Fifield 1

Every mention by year

tap a year for its mentions
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Appearances (1)

EpisodeDateSpeaking time
How to Capture 150 New Emails Leads From Instagram Daily, EP 302: Nathan Chan Jun 19, 2016 9m
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