Nathan Chan, founder of Foundr, shares the revenue generated specifically by the digital magazine standalone product with Nathan Latka.
0:00 / 0:03exact quote · 3.6s
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“It would be under seven figures. Just the magazine. Multiple six.”
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More from Nathan Chan
Insight
Purely ad-based digital media publishing is a broken business model
“Like all these media companies out there are struggling right now because they think you just create a magazine or you create a website and then you just sell ads. And that's just a broken model these days.”
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Insight
Higher posting frequency directly accelerates Instagram audience growth
“We've found the more we post, the faster we grow.”
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Disclosure
Foundr refuses sponsored Instagram posts to focus on its own sales
“The purpose of the founder account isn't to make, like the Instagram account isn't to make money. It's to drive leads, traffic, and sales for us. We don't, we get asked every day by all sorts of people. We don't do that kind of paid stuff.”
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AssertionNot checkable as stated
Foundr's Instagram guide landing page converts visitors at 65 percent
“That's a page that you see, it's heavily split tested. It, that one in particular converts at 65%.”
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Insight
An app's name is the most critical factor for App Store ranking
“No, not just the metadata, but the actual name. That's most important. The app name.”
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AssertionSupported
App Store descriptions have zero impact on iTunes search rankings
“ITunes, iTunes description means nothing.”
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