Mitch Thrower

CEO, Chairman & Founder, Events.com · 1 appearance on the record.

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Mitch Thrower leads Events.com, a mobile-first SaaS platform providing ticketing, marketing, and management tools for event organizers. He previously co-founded Active.com, served as President and COO of Triathlete Magazine, and wrote the book The Attention Deficit Workplace.

14statements → 10claims → 4claims resolved → 25%fully supported → 3.79/5average certainty → 1.43/5average debate potential → ≈4.0/5argument clarity, estimated →

1 supported 1 partly supported 2 contradicted 1 not yet assessed 5 not checkable as stated how the 10 claims stand · each chip opens the sources

1 prediction · 9 assertions · 2 insights · 2 disclosures · every statement was checked. The prediction and assertions are the 10 claims: statements the public record can support or contradict. 4 are resolved, 1 is not yet assessed, and 5 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Mitch argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported

Mitch Thrower: Events.com acquired its domain name from CBS

“And the events.com domain name is one that we acquired from CBS. Believe it or not, it was originally owned by Bill Gross, not Pimco Bill Gross, but Idealab Bill Gross.”

Mitch Thrower Mar 11, 2021 ▶ 4:20 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Their most notable contradicted claim

Assertion Contradicted

Events.com has raised over $50M and is closing a $70M+ total round

“We've raised over fifty million and we're about to announce a round that takes us over seventy million and that includes the acquisitions.”

Mitch Thrower Mar 11, 2021 ▶ 8:41 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Mitch Thrower on measured tape to publish a rate. This says nothing about how they speak.

What they said14 Episodes1

Everything Mitch Thrower said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight

Mitch Thrower: 'Do what you love' advice is flawed without value flow

“That whole concept of do what you love and the money will follow is wrong. It's find what in the area that you love where value is moving from point A to B and insert yourself in the middle and help facilitate the process as opposed to just going out and rando…”

Mitch Thrower Mar 11, 2021 ▶ 21:04 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Assertion Contradicted

Events.com has raised over $50M and is closing a $70M+ total round

“We've raised over fifty million and we're about to announce a round that takes us over seventy million and that includes the acquisitions.”

Mitch Thrower Mar 11, 2021 ▶ 8:41 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Insight

Mitch Thrower advises founders to use rolling raises to deploy capital immediately

“If you do a rolling raise, the difference is if you're raising capital and let's say raising ten million, you may only be able to use that ten million when you get it to ten million. If you do a rolling raise, you get the first million, you can use it and grow…”

Mitch Thrower Mar 11, 2021 ▶ 10:16 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Assertion Contradicted

Thrower: COVID-19 caused a $3B drop in event management software

“You know, there's three billion dollar drop out of the event management software business.”

Mitch Thrower Mar 11, 2021 ▶ 11:24 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Prediction Not checkable as stated

Thrower: 5% to 8% of global event organizers will fail post-COVID

“And some, we expect around five up to eight percent of the event organizers globally will actually just not make it through.”

Mitch Thrower Mar 11, 2021 ▶ 12:43 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Disclosure

Thrower: Events.com integrates external video stacks rather than building native video

“From a video tech stack, we actually, we refer folks and integrate with other video tech stacks. So when people are powering their event from a virtual perspective, they will use our system to do everything from registration, sponsorship management, marketing,…”

Mitch Thrower Mar 11, 2021 ▶ 13:23 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Assertion Supported

Mitch Thrower: Events.com acquired its domain name from CBS

“And the events.com domain name is one that we acquired from CBS. Believe it or not, it was originally owned by Bill Gross, not Pimco Bill Gross, but Idealab Bill Gross.”

Mitch Thrower Mar 11, 2021 ▶ 4:20 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Assertion Not checkable as stated

Events.com generated about $1.4M to $1.5M in its first 12 months

“So, I mean, in the first 12, we were probably in the maybe million and a half range, somewhere in there, 1,000,004.”

Mitch Thrower Mar 11, 2021 ▶ 7:21 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Disclosure

Events.com plans to announce three acquisitions within two to three quarters

“One of which we did in 19 and didn't announce one of which actually the other three, which we're about to announce, I would say within the next two or three quarters.”

Mitch Thrower Mar 11, 2021 ▶ 8:51 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Assertion Not checkable as stated

Thrower: Events.com generated $16.8M combined revenue in 2019

“Combined entities were for 19, about 16.8... 16, 16.8 million.”

Mitch Thrower Mar 11, 2021 ▶ 11:01 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Assertion Partly supported

Thrower: New Zealand broke 16-year event attendance records post-lockdown

“When New Zealand opened up again, After their first lockdown, which was abbreviated compared to the rest of the world, they broke 16 year attendance records at their events and have maintained like a 20 to 30% increase in the people that are going to out and e…”

Mitch Thrower Mar 11, 2021 ▶ 12:57 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Assertion Not checkable as stated

Thrower: Events.com served about 52,000 customers in 2019

“Okay, so about 52,000.”

Mitch Thrower Mar 11, 2021 ▶ 18:21 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Assertion Not publicly verifiable

Thrower: Prudential licenses Events.com via API to build custom applications

“There's some organizations that use our platform and will just license it as an API, like Prudential, that come and just use our program to build what they want on top of, similar to like a Shopify model.”

Mitch Thrower Mar 11, 2021 ▶ 18:37 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Assertion Not checkable as stated

Thrower: Events.com has 50 total employees

“50, 50 people.”

Mitch Thrower Mar 11, 2021 ▶ 19:10 Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?

Appearances (1)

Episode	Date	Speaking time
Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top?	Mar 11, 2021	13m

Mitch Thrower

The record, in short

Their most notable supported claim

Their most notable contradicted claim

How they sound: not measured why? →

Appearances (1)

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