Thrower: New Zealand broke 16-year event attendance records post-lockdown
Mitch Thrower · Events.com Should Have Been Hopin, Can They Acquire Their Way Back To Top? · Mar 11, 2021 · at 12:57
Mitch Thrower, CEO of Events.com, cites New Zealand's post-lockdown event recovery as evidence of pent-up consumer demand for in-person events.
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“When New Zealand opened up again, After their first lockdown, which was abbreviated compared to the rest of the world, they broke 16 year attendance records at their events and have maintained like a 20 to 30% increase in the people that are going to out and experiencing events in the real world.”
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