Michael Jensen

Co-Founder and CEO, SoloSEO · 1 appearance on the record.

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Michael Jensen is best known as the co-founder and programmer of SoloSEO, an early web-based DIY search engine optimization tool suite and project management platform. He built the company alongside Aaron Stewart, achieving scale through white-label and channel distribution partnerships.

11statements → 10claims → 2claims resolved → 3.91/5average certainty → 1.18/5average debate potential →

2 supported 0 partly supported 0 contradicted 8 not checkable as stated how the 10 claims stand · each chip opens the sources

10 assertions · 1 disclosure · every statement was checked. The predictions and assertions are the 10 claims: statements the public record can support or contradict. 2 are resolved, and 8 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Michael argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported

Jensen: Solo SEO is integrated into EIG's registration checkout flow

“So we're in their in their reg flow. So so that, that scales well for us because that's, you know, right where people are signing up.”

Michael Jensen Aug 17, 2018 ▶ 7:45 1119 "Channel partners gave us 200,000 customers, $40m ARR"

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Michael Jensen on measured tape to publish a rate. This says nothing about how they speak.

What they said11 Episodes1

Everything Michael Jensen said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Not checkable as stated

Jensen: Solo SEO scales to over 200,000 active customers

“We've, we're now over 200,000 active customers.”

Michael Jensen Aug 17, 2018 ▶ 4:01 1119 "Channel partners gave us 200,000 customers, $40m ARR"

Assertion Not checkable as stated

Jensen: Web hosting channel partners prohibit software providers from upselling customers

“A lot of the hosting companies, they don't want us to upsell the customers cause they're their customers.”

Michael Jensen Aug 17, 2018 ▶ 8:57 1119 "Channel partners gave us 200,000 customers, $40m ARR"

Assertion Not checkable as stated

Solo SEO grew only 2% to 5% over the past year

“Well, over the past year, we've grown probably between two and five percent is, is what I would say.”

Michael Jensen Aug 17, 2018 ▶ 14:28 1119 "Channel partners gave us 200,000 customers, $40m ARR"

Assertion Not checkable as stated

Jensen: Most Solo SEO customer growth comes from hosting partnerships

“Most of that comes with partnering with hosting companies but we do do a lot of direct customers as well.”

Michael Jensen Aug 17, 2018 ▶ 4:15 1119 "Channel partners gave us 200,000 customers, $40m ARR"

Assertion Not checkable as stated

Jensen: Solo SEO operates with around 12 total employees

“We're about we only have about 12 employees total.”

Michael Jensen Aug 17, 2018 ▶ 4:53 1119 "Channel partners gave us 200,000 customers, $40m ARR"

Assertion Not checkable as stated

Jensen: Solo SEO landed EIG distribution via Bluehost founder Danny Ashworth

“The first one that we landed was with so one of my business partners is Danny Ashworth, and he was, he started Bluehost itself, and then Bluehost got bought out, and so the company that bought them out, that was our first hosting company that we were in.”

Michael Jensen Aug 17, 2018 ▶ 6:12 1119 "Channel partners gave us 200,000 customers, $40m ARR"

Assertion Supported

Jensen: Solo SEO is integrated into EIG's registration checkout flow

“So we're in their in their reg flow. So so that, that scales well for us because that's, you know, right where people are signing up.”

Michael Jensen Aug 17, 2018 ▶ 7:45 1119 "Channel partners gave us 200,000 customers, $40m ARR"

Disclosure

Jensen: Solo SEO uses roughly 50-50 revenue splits with hosting partners

“We, we've done mostly fifty-fifty or even 60 or forty-sixty.”

Michael Jensen Aug 17, 2018 ▶ 8:52 1119 "Channel partners gave us 200,000 customers, $40m ARR"

Assertion Supported

Jensen: Solo SEO has been bootstrapped from the start

“We bootstrapped it from the start.”

Michael Jensen Aug 17, 2018 ▶ 10:46 1119 "Channel partners gave us 200,000 customers, $40m ARR"

Assertion Not checkable as stated

Solo SEO channel partner renewal rate is between 65% and 70%

“So we, for, in terms of renewals, we're somewhere around 65 and 70% of those renewals, and so they stick around.”

Michael Jensen Aug 17, 2018 ▶ 15:33 1119 "Channel partners gave us 200,000 customers, $40m ARR"

Assertion Not checkable as stated

Jensen: Solo SEO direct customer renewal rate is 55% to 60%

“The customers that are with us directly, it's usually about 55 to 60%.”

Michael Jensen Aug 17, 2018 ▶ 15:54 1119 "Channel partners gave us 200,000 customers, $40m ARR"

Appearances (1)

Episode	Date	Speaking time
1119 "Channel partners gave us 200,000 customers, $40m ARR"	Aug 17, 2018	9m

Michael Jensen

The record, in short

Their most notable supported claim

How they sound: not measured why? →

Appearances (1)

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