Jeff Roberts

Co-Founder, Outseta · 1 appearance on the record.

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founderexecutiveoperatorauthor@GeoffTRoberts ↗LinkedIn ↗outseta.com ↗

Geoff Roberts is the co-founder of Outseta, an all-in-one platform integrating billing, authentication, CRM, and email marketing for membership and SaaS businesses. A veteran SaaS marketer, he previously headed marketing at Buildium and Roambi, and authored the book The Tale of Tom.

6statements → 1claims → 0claims resolved → 4/5average certainty → 2.33/5average debate potential →

1 not checkable as stated how the 1 claim stands · each chip opens the sources

1 assertion · 3 insights · 2 disclosures · every statement was checked. The predictions and assertion are the 1 claim: statements the public record can support or contradict. 0 are resolved, and 1 names no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Jeff argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Jeff Roberts on measured tape to publish a rate. This says nothing about how they speak.

What they said6 Episodes1

Everything Jeff Roberts said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight

Specialized SaaS point tools are overkill for day-one startups, says Roberts

“Ultimately at the very, very early stage of a SaaS startup, most of those tools are overkill. The actual need is for relatively basic functionality as you're trying to get your business off the ground and validate that you actually have something that's worth …”

Jeff Roberts Mar 12, 2019 ▶ 3:19 1326 Can He Combine Mailchimp, Hubspot, Zenefits at $99/mo Price Point and Win SMB's Over?

Disclosure

Outseta focuses on profitability from day one and will never raise funding

“We're focusing on profitability from day one. As I said, we never want to raise money.”

Jeff Roberts Mar 12, 2019 ▶ 11:50 1326 Can He Combine Mailchimp, Hubspot, Zenefits at $99/mo Price Point and Win SMB's Over?

Insight

Startups buy software to solve immediate needs, not for all-in-one platforms

“Startups don't go out there, you know, no one's out there looking for this platform that we offer. Startups are looking to solve their immediate need, whether it's they need to send an email campaign or they need to start charging, you know, a customer or what…”

Jeff Roberts Mar 12, 2019 ▶ 12:56 1326 Can He Combine Mailchimp, Hubspot, Zenefits at $99/mo Price Point and Win SMB's Over?

Disclosure

Outseta charges a flat $99 monthly fee plus 2.9% payment processing

“So it's 99 dollars per month. That's it. And then we take a 2.9% processing fee on our billing tools, which is the same as Stripe, for example.”

Jeff Roberts Mar 12, 2019 ▶ 3:41 1326 Can He Combine Mailchimp, Hubspot, Zenefits at $99/mo Price Point and Win SMB's Over?

Insight

Building anything worthwhile in startups takes 10 years, says Roberts

“It takes 10 years to build anything worthwhile, and I think if you can afford yourself the opportunity to take that time, your chances of success go up dramatically.”

Jeff Roberts Mar 12, 2019 ▶ 16:49 1326 Can He Combine Mailchimp, Hubspot, Zenefits at $99/mo Price Point and Win SMB's Over?

Assertion Not checkable as stated

Outseta has 200 startups using the product but only 5-10 paying customers

“So we have coming up on 200 startups using the product right now and just a small number of paying customers. So we have a lot of people basically on that free product that are still sort of integrating the system, kicking the tires getting their businesses se…”

Jeff Roberts Mar 12, 2019 ▶ 5:16 1326 Can He Combine Mailchimp, Hubspot, Zenefits at $99/mo Price Point and Win SMB's Over?

Appearances (1)

Episode	Date	Speaking time
1326 Can He Combine Mailchimp, Hubspot, Zenefits at $99/mo Price Point and Win SMB's Over?	Mar 12, 2019	9m

Jeff Roberts

The record, in short

How they sound: not measured why? →

Appearances (1)

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