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Harry Kargman

Founder & CEO, Kargo · 1 appearance on the record.

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founderexecutivekargo.com ↗Wikipedia ↗

Harry Kargman is best known for founding and leading Kargo, an adtech platform delivering programmatic, creative-led brand advertising across mobile, connected TV, and digital channels. He grew the company into a major digital advertising player and was named an Ernst & Young Entrepreneur of the Year in 2016.

15statements → 11claims → 1claims resolved → 3.73/5average certainty → 1.33/5average debate potential → 4said about them ↓

0 supported 1 partly supported 0 contradicted 10 not checkable as stated how the 11 claims stand · each chip opens the sources

11 assertions · 4 disclosures · every statement was checked. The predictions and assertions are the 11 claims: statements the public record can support or contradict. 1 is resolved, and 10 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Harry argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Harry Kargman on measured tape to publish a rate. This says nothing about how they speak.

Everything Harry Kargman said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Not checkable as stated
Kargman: Kargo sees every North American user monthly
“We see every user in North America every month, and most users every day.”
Harry Kargman Sep 30, 2017 ▶ 5:31 798: Mobile Ad Tech Passes $100m in Revenues
Assertion Not checkable as stated
Kargman: Kargo is the largest mobile brand advertising company
“So Cargo is the largest brand advertising company for mobile.”
Harry Kargman Sep 30, 2017 ▶ 2:39 798: Mobile Ad Tech Passes $100m in Revenues
Assertion Not checkable as stated
Kargman: Kargo rejects nine out of every ten publishers
“And that's the big thing is like, we turned down nine out of every 10 publishers. We're so focused on quality.”
Harry Kargman Sep 30, 2017 ▶ 8:16 798: Mobile Ad Tech Passes $100m in Revenues
Assertion Not checkable as stated
Kargman: Kargo delivers publisher CPMs 3x to 10x higher than open exchanges
“We try to deliver CPMs to our publishers based upon the quality of the ad creative that we delivered and the fact that we've, they've entrusted us to give us access to these super high end properties. At least three to five X and sometimes 10 X higher from a C…”
Harry Kargman Sep 30, 2017 ▶ 9:38 798: Mobile Ad Tech Passes $100m in Revenues
Assertion Not checkable as stated
Kargman: Kargo passed $100M in annual revenue in 2015
“So we announced in 2015 that we passed a hundred million in annual revenue.”
Harry Kargman Sep 30, 2017 ▶ 11:11 798: Mobile Ad Tech Passes $100m in Revenues
Disclosure
Kargo operates exclusively via private marketplaces, refusing open programmatic
“Cargo does not do open. We do private marketplace deals with the biggest and best advertisers, because we want to maintain that quality level, and we want the look and experience to be unique to what we can create and build on the mobile platform.”
Harry Kargman Sep 30, 2017 ▶ 13:28 798: Mobile Ad Tech Passes $100m in Revenues
Disclosure
Kargman: Kargo is entirely bootstrapped without outside capital
“So so this is this is a bootstrap company. You know, we haven't.”
Harry Kargman Sep 30, 2017 ▶ 15:07 798: Mobile Ad Tech Passes $100m in Revenues
Assertion Not checkable as stated
Kargman: Kargo partners with 96% to 97% of major media companies
“The lucky thing is because we've been operating for so long, we have virtually every single major media company. Our publishers save a small handful. So we have about 96, 97%.”
Harry Kargman Sep 30, 2017 ▶ 5:51 798: Mobile Ad Tech Passes $100m in Revenues
Assertion Not checkable as stated
Kargman: Kargo works with almost every Fortune 1000 advertiser
“We have almost virtually every single one of the Fortune 1000 largest advertisers.”
Harry Kargman Sep 30, 2017 ▶ 6:21 798: Mobile Ad Tech Passes $100m in Revenues
Assertion Not checkable as stated
Kargman: Kargo grew 100% year-over-year for five consecutive years
“And in the prior five years, we were growing at about a hundred percent year over year.”
Harry Kargman Sep 30, 2017 ▶ 11:16 798: Mobile Ad Tech Passes $100m in Revenues
Assertion Not checkable as stated
Kargman says Kargo's revenue is 15-20% SaaS and 85% media
“So as I said, it's about 15 to 20% SaaS. Sorry. 85% media”
Harry Kargman Sep 30, 2017 ▶ 13:11 798: Mobile Ad Tech Passes $100m in Revenues
Assertion Partly supported
Kargman: Kargo is NBC's only independent mobile upfront partner
“We're the only partner that I think that, that they don't have sort of control over. That's in there up front. We're actually built in as the mobile portal in there up front.”
Harry Kargman Sep 30, 2017 ▶ 14:30 798: Mobile Ad Tech Passes $100m in Revenues
Assertion Not checkable as stated
Kargman: Kargo spans 300 properties across 60 to 70 publishers
“It ends up being, I think we have about 300 properties maybe across 60 to 70 major media companies and publishers.”
Harry Kargman Sep 30, 2017 ▶ 6:04 798: Mobile Ad Tech Passes $100m in Revenues
Disclosure
Kargman: Kargo employs just under 300 people globally
“So we're just under 300 people. I think we have about 275 plus people across the world.”
Harry Kargman Sep 30, 2017 ▶ 13:57 798: Mobile Ad Tech Passes $100m in Revenues
Disclosure
Kargman says Kargo pivoted at least four times before succeeding
“We've had to pivot at least four times, probably five to be successful.”
Harry Kargman Sep 30, 2017 ▶ 20:00 798: Mobile Ad Tech Passes $100m in Revenues

The other half of the tape: Harry Kargman's own voice is left out of every number here. Other people bring the name up 4 times in 1 episode on Top Founders. every mention, with the transcript →

Who brings them up most Nathan Latka 4

Every mention by year

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0112017episodes it came up in
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2017 4 mentions in 1 episode

Appearances (1)

EpisodeDateSpeaking time
798: Mobile Ad Tech Passes $100m in Revenues Sep 30, 2017 13m
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