Corey McGregor

Founder, CoryG Fitness · 1 appearance on the record.

computed by AI from the episodes · how this works → · full disclaimer →

founderexecutiveathlete@corygfitness ↗corygfitness.com ↗

Cory Gregory is the co-founder and former president of sports nutrition brand MusclePharm. Today, he operates the subscription-based CoryG Fitness platform and app, co-founded supplement brand Max Effort Muscle, and popularized the "Squat Every Day" program.

9statements → 6claims → 3claims resolved → 33%fully supported → 3.67/5average certainty → 1/5average debate potential →

1 supported 2 partly supported 0 contradicted 3 not checkable as stated how the 6 claims stand · each chip opens the sources

1 prediction · 5 assertions · 1 insight · 2 disclosures · every statement was checked. The prediction and assertions are the 6 claims: statements the public record can support or contradict. 3 are resolved, and 3 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Corey argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported

MusclePharm reached 40,000 retail doors across 100 countries in distribution

“Dude, we had like, and still do like 40,000 doors. I mean, a hundred countries in distribution.”

Corey McGregor Aug 13, 2016 ▶ 8:11 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com

Expressed certainty vs assessment result

none yet certainty 1

none yet certainty 2

50% certainty 3

75% certainty 4

none yet certainty 5

weighted support: a fully supported claim counts one, a partly supported claim counts half. Each filled bar is clickable and opens exactly those claims; "none yet" means nothing said at that certainty level has resolved yet

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Corey McGregor on measured tape to publish a rate. This says nothing about how they speak.

What they said9 Episodes1

Everything Corey McGregor said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Partly supported

MusclePharm generated $500M in cumulative sales over seven years

“Muscle Farm has sold about five hundred million in products total since inception in about seven years, and since I walked away from being an executive there, I started on this”

Corey McGregor Aug 13, 2016 ▶ 2:16 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com

Disclosure

Cory Gregory retains approximately 3% equity in MusclePharm following dilution

“So I think all in now it's probably about three percent after we diluted it down to raise capital.”

Corey McGregor Aug 13, 2016 ▶ 3:43 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com

Assertion Partly supported

MusclePharm raised $35M to $40M total capital before Gregory's departure

“Only about, I think, three million at that point. Okay. But total all in, we raised between 35 and forty million by the time I left, roughly.”

Corey McGregor Aug 13, 2016 ▶ 4:32 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com

Assertion Supported

MusclePharm reached 40,000 retail doors across 100 countries in distribution

“Dude, we had like, and still do like 40,000 doors. I mean, a hundred countries in distribution.”

Corey McGregor Aug 13, 2016 ▶ 8:11 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com

Assertion Not checkable as stated

Cory Gregory's Old School Gym produces six-figure cash flow without employees

“I think we did about maybe 60,000 dollars In profit from the gym itself and another maybe 60 or 70,000 dollars from the clothing too. So we do, so it's a six-figure cash flow business, key card facility, no, no employees, very, very basic model.”

Corey McGregor Aug 13, 2016 ▶ 10:57 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com

Assertion Not checkable as stated

Corygfitness.com generated $34,000 in revenue during its first month

“I started the website December fifth. It did 34,000 dollars in the first month.”

Corey McGregor Aug 13, 2016 ▶ 14:24 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com

Prediction Not checkable as stated

Cory Gregory projects Corygfitness.com will reach $1M+ in 2016 revenue

“It's a million dollar business or plus. I mean, that's the plan for sure.”

Corey McGregor Aug 13, 2016 ▶ 14:35 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com

Disclosure

CoryGFitness offers an $8.99 monthly membership across 50+ countries

“I have an eight 99 membership for all my programming, all my diet plans, my interaction, and I have members in over 50 countries that at CoreyGFitness.com, and it's been a really good business for me, and it's been a lot of fun.”

Corey McGregor Aug 13, 2016 ▶ 2:02 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com

Insight

Cory Gregory stacks personal development audio onto daily gym commutes

“I believe that I've had a life strategy for the last 10 years that has paid huge dividends to me, and it's get up, it's personal development for 30 minutes to the gym, it's workout an hour and a half, it's 30 minutes personal development backed from the gym, a…”

Corey McGregor Aug 13, 2016 ▶ 20:24 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com

Appearances (1)