Assertion certainty 4/5 debate potential 1/5

Corygfitness.com generated $34,000 in revenue during its first month

Corey McGregor · EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com · Aug 13, 2016 · at 14:24

Cory Gregory, founder of Corygfitness.com and co-founder of MusclePharm, shares early revenue numbers for his digital fitness site.

0:00 / 0:04exact quote · 4.6s
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“I started the website December fifth. It did 34,000 dollars in the first month.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Corey McGregor

Assertion Partly supported
MusclePharm generated $500M in cumulative sales over seven years
“Muscle Farm has sold about five hundred million in products total since inception in about seven years, and since I walked away from being an executive there, I started on this”
Corey McGregor Aug 13, 2016 ▶ 2:16 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com
Disclosure
Cory Gregory retains approximately 3% equity in MusclePharm following dilution
“So I think all in now it's probably about three percent after we diluted it down to raise capital.”
Corey McGregor Aug 13, 2016 ▶ 3:43 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com
Assertion Partly supported
MusclePharm raised $35M to $40M total capital before Gregory's departure
“Only about, I think, three million at that point. Okay. But total all in, we raised between 35 and forty million by the time I left, roughly.”
Corey McGregor Aug 13, 2016 ▶ 4:32 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com
Assertion Supported
MusclePharm reached 40,000 retail doors across 100 countries in distribution
“Dude, we had like, and still do like 40,000 doors. I mean, a hundred countries in distribution.”
Corey McGregor Aug 13, 2016 ▶ 8:11 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com
Assertion Not checkable as stated
Cory Gregory's Old School Gym produces six-figure cash flow without employees
“I think we did about maybe 60,000 dollars In profit from the gym itself and another maybe 60 or 70,000 dollars from the clothing too. So we do, so it's a six-figure cash flow business, key card facility, no, no employees, very, very basic model.”
Corey McGregor Aug 13, 2016 ▶ 10:57 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com
Prediction Not checkable as stated
Cory Gregory projects Corygfitness.com will reach $1M+ in 2016 revenue
“It's a million dollar business or plus. I mean, that's the plan for sure.”
Corey McGregor Aug 13, 2016 ▶ 14:35 EP 385: 1,000's Pay Him $9/mo for Fitness Membership Site with Cory Gregory of Corygfitness.com
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