Aurelien Amaker

Founder and CEO, Systeme.io · 1 appearance on the record.

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founderexecutiveauthor@readmeimfamous ↗systeme.io ↗

Aurélien Amacker is the founder and CEO of Systeme.io, an all-in-one software platform for sales funnels and email marketing. Before launching the SaaS platform in 2018, he operated as a French digital marketer and authored the book Je gagne ma vie avec mon blog.

11statements → 8claims → 0claims resolved → 3.82/5average certainty → 1.09/5average debate potential →

8 not checkable as stated how the 8 claims stand · each chip opens the sources

1 prediction · 7 assertions · 3 disclosures · every statement was checked. The prediction and assertions are the 8 claims: statements the public record can support or contradict. 0 are resolved, and 8 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Aurelien argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Aurelien Amaker on measured tape to publish a rate. This says nothing about how they speak.

Everything Aurelien Amaker said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Disclosure
Amaker has no exit plan for Systeme.io, targeting $50M revenue
“People ask me all the time, like, hey, what's your exit plan? I'm like, I don't have any exit plan. I love what I do. I want to take this business to, I don't know, 2030, 40, fifty millions in revenue.”
Aurelien Amaker Aug 1, 2021 ▶ 12:32 Bootstrapped Founder Buys $1.4m Dream Home Funded by his Marketing SaaS Tool
Assertion Not checkable as stated
Affiliates drive 70% of Systeme.io's sales, earning $100,000 monthly
“70% of our sales come from our affiliate program. We pay our affiliates over a 100,000 US dollars per month. So we pay 40% lifetime commissions to our affiliates.”
Aurelien Amaker Aug 1, 2021 ▶ 15:15 Bootstrapped Founder Buys $1.4m Dream Home Funded by his Marketing SaaS Tool
Assertion Not checkable as stated
Systeme.io generates over $400,000 in monthly recurring revenue
“And today we do over 400,000 dollars in revenue per month.”
Aurelien Amaker Aug 1, 2021 ▶ 2:04 Bootstrapped Founder Buys $1.4m Dream Home Funded by his Marketing SaaS Tool
Assertion Not checkable as stated
Systeme.io grew from €1.5M revenue in 2019 to €3M in 2020
“We were at 1.5 at the end of 2019. And we did three millions in revenue in 2020.”
Aurelien Amaker Aug 1, 2021 ▶ 2:59 Bootstrapped Founder Buys $1.4m Dream Home Funded by his Marketing SaaS Tool
Prediction Not checkable as stated
Amaker projects Systeme.io will reach close to €5M revenue in 2021
“And this year, I think that we're going to do I hope close to five million. I'm talking euros, right? So that would be close to six million dollars in revenue this year, 2021.”
Aurelien Amaker Aug 1, 2021 ▶ 3:05 Bootstrapped Founder Buys $1.4m Dream Home Funded by his Marketing SaaS Tool
Assertion Not checkable as stated
Systeme.io gained 400 customers and €10,000 MRR at launch
“Awesome, so after the launch, we had our first, I think it was 400, First customer. So it was close to 10,000 euros per month in revenue, which was great.”
Aurelien Amaker Aug 1, 2021 ▶ 3:54 Bootstrapped Founder Buys $1.4m Dream Home Funded by his Marketing SaaS Tool
Disclosure
Systeme.io sees €50 ARPU in English markets versus €32 in France
“So in the French market, it's 32 euros and in the, it's weird because in the English market, I just found out that it was a lot more. It was like 50% more, like 50 euros per month.”
Aurelien Amaker Aug 1, 2021 ▶ 7:18 Bootstrapped Founder Buys $1.4m Dream Home Funded by his Marketing SaaS Tool
Disclosure
Systeme.io has surpassed 8,000 paying customers
“So we have 8000, a little bit over 8000 paying customers.”
Aurelien Amaker Aug 1, 2021 ▶ 7:34 Bootstrapped Founder Buys $1.4m Dream Home Funded by his Marketing SaaS Tool
Assertion Not checkable as stated
Systeme.io nets €80k to €100k monthly profit on $400k revenue
“So today it's about, it's between 80 and a hundred.”
Aurelien Amaker Aug 1, 2021 ▶ 11:34 Bootstrapped Founder Buys $1.4m Dream Home Funded by his Marketing SaaS Tool
Assertion Not checkable as stated
Launching a freemium plan lowered Systeme.io's monthly churn to 8%
“So we have a high churn. It was like nine to 10%. Now we've got lower it's getting closer to eight percent because we launched a freemium plan. That was three months ago. So with freemium, because people have more time to actually experience the product, the c…”
Aurelien Amaker Aug 1, 2021 ▶ 13:24 Bootstrapped Founder Buys $1.4m Dream Home Funded by his Marketing SaaS Tool
Assertion Not checkable as stated
Amaker lost a year and €30,000 trying to outsource his MVP
“In 2016, I lost a year and about 30,000 euros. I contracted a company in Morocco owned by a French guy, a customer of my courses, and was like, oh, we can get this thing built, you know, it's gonna cost you seven grand.”
Aurelien Amaker Aug 1, 2021 ▶ 5:14 Bootstrapped Founder Buys $1.4m Dream Home Funded by his Marketing SaaS Tool

Appearances (1)

EpisodeDateSpeaking time
Bootstrapped Founder Buys $1.4m Dream Home Funded by his Marketing SaaS Tool Aug 1, 2021 10m
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