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WiseWear

14 statements across 1 episodes · 8 bullish · 0 bearish · 1 people on the record · first statement Oct 18, 2016 by Jerry Wilmink · said 13 times in 2 episodes since 2016 · across every show →

Mentions by year

brought up most by Jerry Wilmink (7), Nathan Latka (6)

tap a year for its mentions
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0122016episodes it came up in
0041822016episodesmentions per episode
2016 13 mentions in 2 episodes 7 per episode

every mention, scene by scene, with the transcript →

Everything said about WiseWear, oldest first

Oct 18, 2016 neutral
Assertion Not checkable as stated
WiseWear has sold 5,000 to 7,000 units to date
“Five to seven.”
Jerry Wilmink Oct 18, 2016 ▶ 7:34 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016 positive
Assertion Supported
WiseWear discovered how to transmit Bluetooth and Wi-Fi signals through metal
“And we discovered here that we could transmit Bluetooth and wifi through metal.”
Jerry Wilmink Oct 18, 2016 ▶ 2:54 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016 positive
Assertion Not checkable as stated
WiseWear has generated $1 million to $1.5 million in early sales
“No, we're probably around one and a half million.”
Jerry Wilmink Oct 18, 2016 ▶ 4:47 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016 positive
Disclosure
Jerry Wilmink incubates other startups at WiseWear headquarters
“Even at our headquarters here, I incubate other new companies and I just, I love the whole process of bringing, you know, ideas to fruition.”
Jerry Wilmink Oct 18, 2016 ▶ 1:50 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016
Assertion Supported
WiseWear products retail for $300 to $345
“Oh, they're selling it the same retail price that we are... Correct. 300 to three 45.”
Jerry Wilmink Oct 18, 2016 ▶ 10:52 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016 positive
What-if
WiseWear avoided lower-tier retailers to protect its luxury brand image
“Cause we could have blew out our numbers this year. but we would have sacrificed the brand.”
Jerry Wilmink Oct 18, 2016 ▶ 8:48 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016
Disclosure
WiseWear's cost of goods sold ranges from $150 to $200 per unit
“Yeah, I mean, the range is 150 to 200, depending on the collection, you know, so it's the materials and cost of goods, quality control, all that goes into it.”
Jerry Wilmink Oct 18, 2016 ▶ 10:19 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016 positive
Disclosure
Iris Apfel holds equity in WiseWear and serves as a designer
“Yes, she is. Our designer she has a new collection coming out this year. She's an advisor, an ambassador, and she likes to tell me what to do a lot.”
Jerry Wilmink Oct 18, 2016 ▶ 3:13 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016 positive
Disclosure
WiseWear smart jewelry is launching at Saks Fifth Avenue
“And now it's going to be at Saks in New York city on Wednesday.”
Jerry Wilmink Oct 18, 2016 ▶ 3:59 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016 neutral
Disclosure
WiseWear has raised over $5 million to date
“I bootstrapped initially raised a friends and family round for 1.1 million and we're closing out another five million now. So I've raised a little over five million to date.”
Jerry Wilmink Oct 18, 2016 ▶ 7:39 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016 bullish
Prediction Not checkable as stated
WiseWear is projected to reach $4 million in revenue in 2016
“We have some POs and shipped products internationally, so we're looking to do close to around four million this year.”
Jerry Wilmink Oct 18, 2016 ▶ 4:34 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016 bullish
Disclosure
WiseWear is currently raising a $10 million equity round
“Raising another 10 now, and that's our first big equity raise.”
Jerry Wilmink Oct 18, 2016 ▶ 8:13 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016 neutral
Disclosure
WiseWear makes zero profit on wholesale retail distribution like Saks
“I would say that is accurate... And truthfully, it's a touch point where we go into, you know, it's in the store and at Saks and it's a great touch point for the customer. But yeah, that's not our high volume place.”
Jerry Wilmink Oct 18, 2016 ▶ 11:03 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
Oct 18, 2016 neutral
Assertion Not checkable as stated
65% of WiseWear's smart jewelry sales are to college women
“Actually 65% of our sales are college women.”
Jerry Wilmink Oct 18, 2016 ▶ 13:50 EP 451: 5000 Smart Jewelry Units Sold, $5.1M Raised with WiseWear CEO Jerry Wilmink
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