Velocity

9 statements across 2 episodes · 2 bullish · 0 bearish · 2 people on the record · first statement Jul 23, 2017 by David Dunne · said 8 times in 1 episodes since 2017 · across every show →

Mentions by year

brought up most by Nathan Latka (7), David Dunne (1)

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2017 8 mentions in 1 episode

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Everything said about Velocity, oldest first

Jul 23, 2017 neutral
Assertion Partly supported
Velocity raised $3M from friends and family before closing $12M institutionally
“We, friends and family probably put in about three million into the business in the early years, and then we just closed an institutional round for about twelve million at the end of last year, beginning of this year.”
David Dunne Jul 23, 2017 ▶ 10:53 729: Will Edelman Digital Creator Lead New AI Marketing World?
Jul 23, 2017 bullish
Disclosure
Velocity's top enterprise advertisers spend an order of magnitude over $6K monthly
“For a lot of the brands that we work with, the, especially with those who are on our self-serve platform, they tend to be smaller brands, mid-sized brands but we work with some of the largest advertisers in the world, and those customers spend an order of magn…”
David Dunne Jul 23, 2017 ▶ 24:13 729: Will Edelman Digital Creator Lead New AI Marketing World?
Jul 23, 2017
Assertion Not checkable as stated
Velocity's average monthly revenue per user is about $6,000
“I would probably say it's about 6000 a month.”
David Dunne Jul 23, 2017 ▶ 3:24 729: Will Edelman Digital Creator Lead New AI Marketing World?
Jul 23, 2017 neutral
Assertion Not checkable as stated
Acquiring a global agency client costs Velocity hundreds of thousands of dollars
“If I want to acquire a new global agency client that could take a year, and it could cost, you know, a couple 100,000 dollars to go through that process.”
David Dunne Jul 23, 2017 ▶ 12:56 729: Will Edelman Digital Creator Lead New AI Marketing World?
Jul 23, 2017
Disclosure
Velocity charges by data streams rather than by seats or lines
“So, so unlike a lot of the folks in the industry who charge by the line of data or by seats, we choose not to do either of those things. Instead, we charge by the data stream.”
David Dunne Jul 23, 2017 ▶ 3:41 729: Will Edelman Digital Creator Lead New AI Marketing World?
Jul 23, 2017
Assertion Not checkable as stated
Velocity serves fewer than 500 customers as of July 2017
“Less than 500.”
David Dunne Jul 23, 2017 ▶ 18:43 729: Will Edelman Digital Creator Lead New AI Marketing World?
Jul 23, 2017
Disclosure
Velocity pricing starts at $3,000 per month for base customers
“Customers start at about 3000 a month, and it varies greatly depending on if the customer has a global footprint.”
David Dunne Jul 23, 2017 ▶ 3:01 729: Will Edelman Digital Creator Lead New AI Marketing World?
Jul 23, 2017
Disclosure
Velocity refuses to work with direct brand competitors simultaneously
“We're not ever going to be working with those two brands side by side.”
David Dunne Jul 23, 2017 ▶ 21:27 729: Will Edelman Digital Creator Lead New AI Marketing World?
May 29, 2023 positive
Insight
Diaz: Velocity is the only true sustainable competitive advantage
“More opportunities, resources, and tooling reduces the barrier to entry. Increases competition, resulting in velocity being the only true sustainable advantage.”
Ariel Diaz May 29, 2023 ▶ 7:54 Why Velocity is the #1 Sustainable Advantage
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