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SMB SaaS

3 statements across 3 episodes · 0 bullish · 0 bearish · 3 people on the record · first statement May 28, 2017 by Nathan Latka · across every show →

Everything said about SMB SaaS, oldest first

May 28, 2017 neutral
Assertion Supported
Latka: SMB SaaS typically sees 4% to 8% monthly churn
“Usually you're seeing SMB churn anywhere between, you know, four and eight percent monthly.”
Nathan Latka May 28, 2017 ▶ 13:37 673: Getting Your First 100 Customers with Salesflare CEO Jeroen Corthout
May 26, 2018
Insight
Negative churn is impossible for self-serve SMB SaaS
“I don't know anybody in the SMB space who has no churn or negative churn. Negative churn is always, is for higher paid customers.”
Emeric Ernoult May 26, 2018 ▶ 7:49 1036 How He Took SMB Churn From 12% Monthly to 4% In Social Media Marketing Space
Dec 4, 2019
Insight
SMBs Resist Long Contracts, Making Transactional Pricing Essential
“I think is where transaction is so important to the real value is that like small businesses don't want to sign up to big contracts, right? So you need to generate revenue through value and that's usually easier to do through transactional basis because they'l…”
Ronan Percival Dec 4, 2019 ▶ 13:00 1593 Why His SMB Churn is 6% When Everyone Elses is 12% doing $12m in ARR across 5000 Salon Owners
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