Sendlane

“Right now it's 23 dollars.”

“Right now it's right under 300 bucks right now.”

“It's about a little over six percent right now.”

“100% bootstrapped from the day we started.”

“We're looking at raise about a million dollars probably.”

“Zero. Just me.”

“We put our money in initially to build the platform out, and the moment we started hiring people, we were actually profitable from almost the first month in.”

“When they're paying 49 or above right now, the stick rate is like 18 months. It's really heavy. When they're under there, that's where all my churn rate comes in. It's like three months.”

“Active customers, we have 6500 right now.”

“An average customer service response time in most industries, about eight hours, right? Ours is five minutes, 24 hours a day. It's 365 days a year.”

“That actually explains why we've spent only 36,000 dollars in two years of advertising, and everything else has been 100% influencer driven. We don't have many affiliates. We pay out like 2000 a month affiliates.”

“They're paying about 255 bucks. Roughly a customer now.”

“We're bringing in currently inbound about 300 qualified leads from our website”

“The sales team right now is running about 8600 dollar ACV right now on their closed deals.”

“His MRR was right, roughly 4000 dollars. That's what he needed to hit.”

“And I kicked myself because I wish I would have figured that out before a year ago. And I would have saved probably half a million dollars of burn that I spent you know, trying to grow that sales team and losing it.”

“We've been on pace right now. We're closing 60% of our demos. So, when we get on a demo we'll close at 60%.”

“We did raise in December of 2018. We actually raised some money then as well. So we raised three million dollars.”

“What we saw about three, four months.”

“20% are off front right now, and the other 80% are monthly still.”

“What we were serving before, like a lot more of the content creator space. It was just a more difficult mark to find. And we found that the size of these customers tended to be much smaller. So you would have to get more velocity. Under your belt in order to d…”

“We crossed a little bit over 420,000 dollars.”

“We have about 1650 customers roughly.”

“If they come in monthly, they get 40% of the first month's payment and then they bring them annually to get five percent of the Entire annual chunk.”

“We own our own infrastructure, so we don't care. It doesn't actually cost us more money to send more emails out outside of simple server usage.”

“Eight months. Eight months is my goal is my mindset of goal. Like max, I want to go to eight months payback.”

“I think for us, it's like a 1.3 per 1.3 X roughly. So essentially over a three year term, we're going to pay 1.3 times more than we take took in as money.”

“For us with lighter than we worked with them, it's a three-year term, right? It's revenue based. So it's based on your revenue and it's tiered buckets based around your revenue. And it, Depending on how much you're making, they're taking a percentage up to abo…”

“Overall churn, entire company running about four percent on the revenue churn, about eight percent on the logo side on overall company, but if we hone down on the revenue where the sales team's operating, which is what we call our pro or enterprise level we're…”

“Instead of going out and trying to advertise the product or advertise the demo, we started advertising content, really high value, good content, actionable. And basically we were able to drive our cost per acquisition down by Almost three X.”

“We're driving leads at about two, three dollars a lead. That's what we're holding up leads at. And then from there, we're getting about one in 10 as a sales qualified lead. And then naturally we're bringing one in 10 of those people 10% of those people are act…”

“Yeah, actually, we actually use debt to you know, we've been with lighter capital a couple times now with a couple different tranches, actually just as recent, recently as the company kind of exploded this year, a lot of our growth happened in 2020 this year, …”

“If I wanted to go buy a bunch of companies and start acquiring for companies, then I'd probably go take a raise out, right? Because that makes sense. But if I'm looking to grow the company and start adding head count, I think it's much easier to take in 500 50…”