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product marketer

also referred to as: product marketers

2 statements across 2 episodes · 0 bullish · 0 bearish · 2 people on the record · first statement Oct 6, 2018 by Will Fraser · across every show →

Everything said about product marketer, oldest first

Oct 6, 2018 neutral
Insight
Product marketers lack the budgets of acquisition marketers
“What we just discovered, the reason we made that shift was because we sell primarily to product marketers and product marketers don't have that same acquisition budget as the acquisition marketers do.”
Will Fraser Oct 6, 2018 ▶ 4:01 1169 From $40CPA Model to $900/mo SaaS, 100% yoy growth
Sep 12, 2022 neutral
Opinion
Derek Osgood: Very Few Product Marketers Become Startup Founders
“I think that, you know, probably a big part of why it hasn't been built so far is just, it kind of requires a product marketer to start it because of the fact that it is such a product marketing specific function. And There's not a lot of product marketers who…”
Derek Osgood Sep 12, 2022 ▶ 2:24 Founder spends $150k/mo on 21 FTE's to build tool that helps your product teams launch
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