paid advertising

6 statements across 6 episodes · 2 bullish · 1 bearish · 5 people on the record · first statement Sep 14, 2016 by Sweeney Daniel · across every show →

Everything said about paid advertising, oldest first

Sep 14, 2016 positive

Insight

Daniel: Spending on ads or inventory forces founders to stop messing around

“I think a lot of people like to fuck around and that the second you spend money, whether it's on paid advertising or e-commerce inventory, everything changes.”

Sweeney Daniel Sep 14, 2016 ▶ 17:55 EP 417: 26 yo goes from nothing to $1M with big partnership with Sweeney David

Mar 10, 2017 bullish

Disclosure

Klipfolio will focus marketing spend on SEO rather than paid advertising

“And then from the marketing side, we're actually not going to be pouring a lot of money into paid advertising. We're actually going to put a lot of effort into the content strategy, and we've had tons and tons of luck, and we know other small and mid-sized Foc…”

Allan Wille Mar 10, 2017 ▶ 9:07 EP 594: Klipfolio Raises $12M on $45M+ PreMoney Valuation with 7000 Customers, $500k+ in MRR Helping With Business Dashboards with CEO ALlan Wille

Jul 4, 2017 neutral

Insight

Wille: Paid advertising accelerates growth but lowers conversion and raises churn

“As soon as you start pushing on the gas and you start advertising, you get a slightly different mix. Now it's still important and it's important from a growth point of view, but you have to acknowledge that one of the outcomes, one of the negative side effects…”

Allan Wille Jul 4, 2017 ▶ 15:12 710: How This SaaS Company is Using $20 Million to Scale

Oct 5, 2017 neutral

Assertion Not checkable as stated

Highbox spent approximately $3,000 on paid advertising in the previous month

“On paid advertising, we probably spent Around three K.”

Spencer Kuhn Oct 5, 2017 ▶ 16:35 803: SaaS: Email He Used To Get From $0 to $10k MRR

Nov 4, 2017 neutral

Assertion Not checkable as stated

Tint spends $10,000 to $15,000 monthly on paid advertising

“Paid advertising will probably be around 10 to 15 grand a month right now.”

Tim Sae Koo Nov 4, 2017 ▶ 13:38 833: SaaS: Almost Broke, Pivots 2013, Now $5m+ in ARR in Social Hashtag Tracking Space

Dec 27, 2017 negative

Insight

Reinhart: Paid advertising is typically ineffective for developer go-to-market

“The channels were not effective, and I think that is typical of a developer go-to-market.”

Peter Reinhart Dec 27, 2017 ▶ 20:31 886 SaaS: 27 Year Old Breaks $240m in Annual Revenue, Piping of the Internet

paid advertising

Everything said about paid advertising, oldest first

Turn any episode into a week of clips.