Nathan Berry

35 statements across 6 episodes · 13 bullish · 2 bearish · 3 people on the record · first statement Jan 3, 2017 by Nathan Berry · said 1 times in 1 episodes since 2024 · across every show →

Mentions by year

brought up most by Nathan Latka (1)

tap a year for its mentions
0011112024episodesmentions
0112024episodes it came up in
000.50.5112024episodesmentions per episode

every mention, scene by scene, with the transcript →

Everything said about Nathan Berry, oldest first

Jan 3, 2017 positive
Disclosure
Barry: ConvertKit hosts partner webinars even for only 25 attendees
“So if you can only bring 25 people to a webinar we'll still happily do it, because we have it down to a great system, and we see it as we get to do a live demo to 25 people.”
Nathan Berry Jan 3, 2017 ▶ 10:09 EP 528: ConvertKit Hits $480k MRR, Helping 10,000 Professional Bloggers Grow Email Lists with CEO Nathan Barry
Jan 3, 2017
Assertion Supported
Barry: ConvertKit employs 24 full-time remote team members
“So all around, we're at 24 full-time people now.”
Nathan Berry Jan 3, 2017 ▶ 18:39 EP 528: ConvertKit Hits $480k MRR, Helping 10,000 Professional Bloggers Grow Email Lists with CEO Nathan Barry
Jan 27, 2019 positive
Insight
Berry: ConvertKit shifts activation metrics based on user list size
“If in signup, they said they have 2000 subscribers. Now we know that our single goal is to get them to import those subscribers. And so it can totally change the activation metrics based on who they are.”
Nathan Berry Jan 27, 2019 ▶ 16:16 1282 With $12m in ARR, ConvertKit Makes Major Change Removing CC Trial, Will it work?
Jan 27, 2019 positive
Disclosure
Nathan Berry plans to run ConvertKit for 10 to 15 years
“I want to be running SEVA for the next 1015 years.”
Nathan Berry Jan 27, 2019 ▶ 19:44 1282 With $12m in ARR, ConvertKit Makes Major Change Removing CC Trial, Will it work?
Jan 27, 2019 bearish
Disclosure
Berry: ConvertKit is not considering raising venture capital
“I'm not considering raising capital.”
Nathan Berry Jan 27, 2019 ▶ 19:01 1282 With $12m in ARR, ConvertKit Makes Major Change Removing CC Trial, Will it work?
Jan 27, 2019 neutral
Disclosure
Berry: ConvertKit spends $20K to $25K monthly on paid advertising
“We do some, I think our paid ad ads budgets is about 20 to 25,000 a month.”
Nathan Berry Jan 27, 2019 ▶ 17:57 1282 With $12m in ARR, ConvertKit Makes Major Change Removing CC Trial, Will it work?
Jan 27, 2019
Assertion Not checkable as stated
Berry: ConvertKit alerts demo team for leads over 5k subscribers
“If you put in, you have over 5000 subscribers, then that alerts our demo team and it tries to get you to schedule a demo.”
Nathan Berry Jan 27, 2019 ▶ 13:34 1282 With $12m in ARR, ConvertKit Makes Major Change Removing CC Trial, Will it work?
Jan 27, 2019
Disclosure
Berry: ConvertKit paid $310,000 to purchase Seva.com domain
“I bought it about two and a half months ago. And Yeah, we paid 310,000 dollars for it.”
Nathan Berry Jan 27, 2019 ▶ 20:12 1282 With $12m in ARR, ConvertKit Makes Major Change Removing CC Trial, Will it work?
Jan 16, 2021 neutral
Insight
Rachitsky argues newsletter platforms lack moats because creators leave freely
“I don't know if anyone really has a moat. What's interesting is their pitch is you can come and you can leave anytime you want, which works really well for people like me that join. Cause there's no reason not to try it, but then the downside of people can lea…”
Lenny Rachitsky Jan 16, 2021 ▶ 4:22 LennysNewsletter On Building 45k List, 2.5k Slack Group, Monetization Strategies and Substack Future
Apr 7, 2021
Assertion Not checkable as stated
Berry: ConvertKit affiliate revenue share dropped from over 30% to roughly 20%
“And at one point affiliates we're driving a little over 30% of all of our revenue. That's probably dropped into the 20, 20% range”
Nathan Berry Apr 7, 2021 ▶ 44:22 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021
Disclosure
Berry: Private equity firms show up nonstop to buy ConvertKit
“We haven't had like a crisp, you know, like here's the offer on the table, but like the private equity people show up nonstop, you know? And I just always like saying no thanks before it gets to”
Nathan Berry Apr 7, 2021 ▶ 22:52 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021 positive
Disclosure
Nathan Berry discloses acquiring minority stake in SparkLoop
“We acquired a minority share of a company called spark loop.”
Nathan Berry Apr 7, 2021 ▶ 1:00:41 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021 positive
Insight
Berry: ConvertKit removed individual performance metrics from profit sharing
“We used to have something in there where we had another score for individual performance. And we took that out and we basically decided we're going to set a high bar for performance, just like to work at this company default and everyone wins and loses togethe…”
Nathan Berry Apr 7, 2021 ▶ 53:16 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021 bullish
Insight
Growing existing SaaS value is 10x easier than chasing outside investments
“Then you're looking at what it takes to add an additional million dollars in Value in the enterprise value for ConvertKit versus what it takes to go make a million dollars somewhere else. And it's just an order of magnitude more effort to do it in real estate …”
Nathan Berry Apr 7, 2021 ▶ 1:01:48 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021
Assertion Not checkable as stated
ConvertKit generates $830K in monthly top-line revenue through affiliate referrals
“Yeah, so we divided that out, we're at about 830,000 in monthly like top line revenue driven by affiliates.”
Nathan Berry Apr 7, 2021 ▶ 46:43 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021 negative
Insight
Berry: Content is a hard way to grow SaaS from zero to one
“For trying to grow a SAS business content, by the way, is a really hard way to grow a business. Like go from zero to one and like basic, like no traction to simple traction. And that's what I was trying to do. But if you don't have the community already, it's …”
Nathan Berry Apr 7, 2021 ▶ 20:21 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021 positive
Assertion Supported
Berry: ConvertKit is far ahead of Mailchimp's eight-year growth curve
“When I look at the curve that I'm on with ConvertKit, and if, and the curve that MailChimp did, if we were to overlay those two, ConvertKit is far ahead. Like if we put the start date of the two of them, ConvertKit is far ahead on that curve than MailChimp was…”
Nathan Berry Apr 7, 2021 ▶ 22:20 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021
Assertion Not checkable as stated
Berry: ConvertKit paid at least 3,000 affiliates in 2020
“Yeah, it'd be at least 3000.”
Nathan Berry Apr 7, 2021 ▶ 45:31 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021 neutral
Disclosure
Nathan Berry owns 90% of ConvertKit with a 10% team pool
“Yeah, so I own 90%, and the team pool is 10%, of which seven percent is currently allocated.”
Nathan Berry Apr 7, 2021 ▶ 56:40 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021 positive
Disclosure
Nathan Berry co-invested with Ryan Holiday to buy Cerro Gordo ghost town
“And I had known Brent Underwood from, cause he has an agency with Ryan and they run the website daily stoic together, which is a ConvertKit customer. And so I'd known him somewhat, you know but Ryan was the one that kind of pulled me in and it was just this th…”
Nathan Berry Apr 7, 2021 ▶ 4:45 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021
Disclosure
ConvertKit splits profit sharing 75% equally and 25% by employee tenure
“So in that pool it is. 75% based on you're just a team member and everybody participates equally. And then 25% is based on time with the company.”
Nathan Berry Apr 7, 2021 ▶ 52:15 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021 neutral
Disclosure
ConvertKit spends approximately $400,000 per month on paid advertising
“I think about 400,000.”
Nathan Berry Apr 7, 2021 ▶ 57:06 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021 positive
Disclosure
Nathan Berry shifts investment strategy to acquiring 10% to 20% minority stakes
“What I'm trying to do more of now would be inspired by like what Andrew is doing or Warren Buffett style of like, great, can I buy 10% of a company?”
Nathan Berry Apr 7, 2021 ▶ 1:00:12 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021
Assertion Not checkable as stated
Berry: ConvertKit pays about $250k monthly in affiliate commissions
“So we're paying out About 250, we can figure this out, about 250,000 a month to affiliates.”
Nathan Berry Apr 7, 2021 ▶ 46:24 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
Apr 7, 2021 positive
Insight
Nathan Berry uses a strict two-by-two quadrant model for employee compensation
“So I think of compensation in two different ways that kind of makes a quadrant. So I think of short-term versus long-term compensation, and I think of guaranteed versus performance-based. So short-term guaranteed is salary. Long-term guaranteed is like for one…”
Nathan Berry Apr 7, 2021 ▶ 55:22 ConvertKit's Shocking Growth to $25m Revenue, Power of Creator Economy
May 20, 2021 positive
Assertion Not checkable as stated
Latka: ConvertKit drives growth through user mini-competitions
“The way he's like driving a lot of growth right now is he's doing these mini competitions.”
Nathan Latka May 20, 2021 ▶ 7:40 Developer side project gets first 80 customers, $6k in ARR, how'd he do it?
Jul 6, 2021
Disclosure
ConvertKit launched profit sharing in 2016 with a $100,000 payout
“We launched profit sharing at our very first team retreat... Summer 2016. And we had grown from 100 K to 300 K in monthly revenue. We'd saved up three months of expenses in the bank. We'd gotten to 50% profit margins through like the team being really lean. An…”
Nathan Berry Jul 6, 2021 ▶ 49:46 ConvertKit Raising at $196m Valuation?
Jul 6, 2021 bullish
Insight
Adding enterprise value to high-momentum SaaS beats outside real estate investments
“What it takes to add an additional million dollars in Value in the enterprise value for ConvertKit versus what it takes to go make a million dollars somewhere else. And it's just an order of magnitude more effort to do it in real estate investing or something …”
Nathan Berry Jul 6, 2021 ▶ 1:00:51 ConvertKit Raising at $196m Valuation?
Jul 6, 2021 neutral
Assertion Not checkable as stated
ConvertKit pays out roughly $250,000 per month in affiliate commissions
“So we're paying out About 250, we can figure this out, about 250,000 a month to affiliates and paying a 30% commission.”
Nathan Berry Jul 6, 2021 ▶ 45:27 ConvertKit Raising at $196m Valuation?
Jul 6, 2021 positive
Assertion Not checkable as stated
ConvertKit freemium tier boosted "Powered by" traffic to 15,000 weekly visitors
“Prior to this year so last year, maybe we were driving two to 3000 visitors a week through powered by links. And then after launching freemium, scaling that up, we're now driving 14, 15,000 visitors a week from powered by links.”
Nathan Berry Jul 6, 2021 ▶ 31:06 ConvertKit Raising at $196m Valuation?
Jul 6, 2021
Disclosure
ConvertKit spends up to $1,000 per week on customer photoshoots
“I'd say 500 to a thousand dollars per shoot somewhere in there, and then maybe one shoot per week.”
Nathan Berry Jul 6, 2021 ▶ 36:04 ConvertKit Raising at $196m Valuation?
Jul 6, 2021 neutral
Assertion Not checkable as stated
ConvertKit generates $830,000 per month from its affiliate program
“Yeah, so we divided that out. We're at about 830,000 in monthly like top line revenue driven by affiliates.”
Nathan Berry Jul 6, 2021 ▶ 45:46 ConvertKit Raising at $196m Valuation?
Jul 6, 2021 neutral
Assertion Not checkable as stated
ConvertKit's affiliate revenue share dropped from over 30% to roughly 20%
“And at one point affiliates we're driving a little over 30% of all of our revenue. That's probably dropped into the 20, 20% range as like the”
Nathan Berry Jul 6, 2021 ▶ 43:26 ConvertKit Raising at $196m Valuation?
Jul 6, 2021
Insight
Berry frames startup compensation across guaranteed, performance, short, and long-term
“So I think of short-term versus long-term compensation, and I think of guaranteed versus performance-based. So short-term guaranteed is salary. Long-term guaranteed is like for one K match, you know, retirement short-term performance-based is profit sharing an…”
Nathan Berry Jul 6, 2021 ▶ 54:33 ConvertKit Raising at $196m Valuation?
Jul 6, 2021
Disclosure
Nathan Berry retained 90% ownership of ConvertKit at $25M ARR
“Yeah, so I own 90% and the team pool is 10%, of which seven percent is currently allocated.”
Nathan Berry Jul 6, 2021 ▶ 55:43 ConvertKit Raising at $196m Valuation?
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 2,600 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.