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John Doherty

12 statements across 2 episodes · 2 bullish · 1 bearish · 1 people on the record · first statement May 29, 2019 by John Doherty · across every show →

On the record as a speaker too: John Doherty's record, appearances and statements → this page counts the times other people say the name.

Everything said about John Doherty, oldest first

May 29, 2019 neutral
Assertion Not checkable as stated
Credo previously saw 13% monthly churn on its $100 per month tier
“So on my highest level at that time, which was three 75 a month, it was like three percent month on month. At my lowest level, which was a hundred dollars a month, it was about. 12 to 13%.”
John Doherty May 29, 2019 ▶ 15:34 1404 He was fired then went all in, now $30k/mo
May 29, 2019
Assertion Not checkable as stated
Agencies have bypassed Credo's commission only once in five years
“And so, you know, if they cut us out and I've only had that happen one time in the last five years, I've been running this business.”
John Doherty May 29, 2019 ▶ 7:00 1404 He was fired then went all in, now $30k/mo
May 29, 2019
Assertion Not checkable as stated
Credo generated $23,000 in monthly platform revenue excluding personal consulting
“Last month, total minus my consulting, we did 23,000 dollars.”
John Doherty May 29, 2019 ▶ 8:14 1404 He was fired then went all in, now $30k/mo
May 29, 2019
Insight
Commissions let marketplaces monetize lead growth without adding more suppliers
“We necessarily need to have the commissions in there so that as a number of leads grows, we don't have to bring on more agencies to work with to send them more work. We can just keep sending the same agencies more work and make more money from it at the same t…”
John Doherty May 29, 2019 ▶ 3:58 1404 He was fired then went all in, now $30k/mo
May 29, 2019
Assertion Not checkable as stated
Credo directly sends ongoing client work to 15 agencies
“We have basically 15 that we directly send work to on an ongoing basis.”
John Doherty May 29, 2019 ▶ 6:50 1404 He was fired then went all in, now $30k/mo
May 29, 2019
Disclosure
Credo generates the majority of its revenue from monthly retainers
“Right now it's definitely the retainers. But the commission side is growing.”
John Doherty May 29, 2019 ▶ 3:28 1404 He was fired then went all in, now $30k/mo
May 29, 2019
Disclosure
Credo charges agencies monthly retainers ranging from $500 to $2,000
“They're anywhere from 500 a month to 2000 dollars a month.”
John Doherty May 29, 2019 ▶ 4:17 1404 He was fired then went all in, now $30k/mo
Nov 7, 2022 positive
Assertion Not checkable as stated
Doherty: Halving Credo's form fields increased conversions by 35%
“We reduce that down to six. This is our current form. And it's like 30, a 35% increase in conversions.”
John Doherty Nov 7, 2022 ▶ 12:45 How I Generated $250M In Leads As A One Person Marketing Team
Nov 7, 2022
Assertion Not checkable as stated
Doherty: Credo revenue jumped 70% in 2020 as companies hired agencies
“And then we went to seventy-two million in twenty-twenty, because everyone fired their marketing teams, but still needed to do marketing, so they hired agencies. So we saw about a 70% lift in our revenue that year.”
John Doherty Nov 7, 2022 ▶ 4:07 How I Generated $250M In Leads As A One Person Marketing Team
Nov 7, 2022 negative
Assertion Not checkable as stated
Doherty: Putting testimonials below forms dropped conversions by 25%
“One thing that did not work for me is I put a testimonial below the form. And we saw convergence drop by 25%.”
John Doherty Nov 7, 2022 ▶ 14:04 How I Generated $250M In Leads As A One Person Marketing Team
Nov 7, 2022 bullish
Assertion Not checkable as stated
Doherty: Credo grew organic visits from 1,400 to 10,000 in one year
“We went from 1400 visits a month in November 2016 to almost 10,000 visits In October, 2017, we saw like a five, six X lift in leads in this time as well.”
John Doherty Nov 7, 2022 ▶ 6:57 How I Generated $250M In Leads As A One Person Marketing Team
Nov 7, 2022
Assertion Not checkable as stated
Credo generated $100M in 2021 agency leads with a solo marketer
“Last year in 20, 21, we generated almost a hundred million dollars in digital marketing leads. I'm the only marketing person at the business.”
John Doherty Nov 7, 2022 ▶ 3:26 How I Generated $250M In Leads As A One Person Marketing Team
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