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Host Analytics

8 statements across 1 episodes · 3 bullish · 0 bearish · 1 people on the record · first statement Sep 10, 2017 by Dave Kellogg · said 16 times in 3 episodes since 2017 · across every show →

Mentions by year

brought up most by Nathan Latka (16)

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2017 16 mentions in 3 episodes 5 per episode

every mention, scene by scene, with the transcript →

Everything said about Host Analytics, oldest first

Sep 10, 2017 positive
Assertion Not checkable as stated
Host Analytics won CFO deals using 75-cent 'I heart EBITDA' stickers
“And we've won business literally for the cost of a 75 cent sticker. I met a CFO of a public company in a restaurant. One of my guys met a CFO of a public company in a bar. People just come up and start talking to you and wow, 75 cents.”
Dave Kellogg Sep 10, 2017 ▶ 12:44 778: SaaS: With $80M Raised, He Left Salesforce to Bring Finance Departments to The Cloud
Sep 10, 2017 neutral
Assertion Not checkable as stated
Host Analytics spends approximately $1.50 to acquire $1 of new ARR
“You know, buck 50, I'd say typically in a bad quarter, two bucks. In a good quarter, we can beat the buck 50.”
Dave Kellogg Sep 10, 2017 ▶ 16:25 778: SaaS: With $80M Raised, He Left Salesforce to Bring Finance Departments to The Cloud
Sep 10, 2017
Assertion Not checkable as stated
Host Analytics had roughly $10M ARR when Dave Kellogg joined
“So, so I think it was, let's just say plus or -10 in ARR.”
Dave Kellogg Sep 10, 2017 ▶ 10:32 778: SaaS: With $80M Raised, He Left Salesforce to Bring Finance Departments to The Cloud
Sep 10, 2017 positive
Assertion Not checkable as stated
Host Analytics grew ARR roughly 4x during Dave Kellogg's tenure
“So I'd say grow it four, four X plus or minus over the timeframe.”
Dave Kellogg Sep 10, 2017 ▶ 11:20 778: SaaS: With $80M Raised, He Left Salesforce to Bring Finance Departments to The Cloud
Sep 10, 2017 neutral
Assertion Not checkable as stated
Host Analytics maintains an aggregated average selling price around $70,000
“If you do the math on what I said, the ASP aggregated is around 70 K a year.”
Dave Kellogg Sep 10, 2017 ▶ 14:46 778: SaaS: With $80M Raised, He Left Salesforce to Bring Finance Departments to The Cloud
Sep 10, 2017 neutral
Assertion Partly supported
Cloud penetration in enterprise performance management software is only around 5%
“If you look at the cloud penetration of this market, it's around five percent.”
Dave Kellogg Sep 10, 2017 ▶ 19:37 778: SaaS: With $80M Raised, He Left Salesforce to Bring Finance Departments to The Cloud
Sep 10, 2017 positive
Insight
Discounting multi-year prepays below your churn rate creates a win-win
“If you're giving a discount smaller than your churn rate for a multi-year prepay, everybody wins.”
Dave Kellogg Sep 10, 2017 ▶ 15:30 778: SaaS: With $80M Raised, He Left Salesforce to Bring Finance Departments to The Cloud
Sep 10, 2017
Insight
EPM software seat counts depend on centralization philosophy, not company size
“Corporate finance departments don't actually scale that much with the size of a company, and the number of users of our kind of software actually varies much more with the corporation's centralization philosophy. So some big companies are super centralized, an…”
Dave Kellogg Sep 10, 2017 ▶ 4:29 778: SaaS: With $80M Raised, He Left Salesforce to Bring Finance Departments to The Cloud
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