Cladwell

“Over 200,000.”

“Yeah, as we've modeled it, it's probably, it's around ten million.”

“We're planning to hit a million this year.”

“We're spending 30 K a month right now in marketing.”

“What we sell is we actually sell a tool that helps you, one, get dressed every single day from the items that you already have in your wardrobe, and two, is make sure that that wardrobe is comprised of the smallest number possible of high quality items. So we'…”

“We've raised 1.8 million over the course of two and a half years.”

“10% interest rate, and no discount. They're capped notes.”

“We killed it on YouTube last summer, where we just, we found all the men's thought leaders on YouTube around fashion, and we just did rev shares with those guys, or paid them, and it was incredible, but we saturated the market”

“Monthly churn is five percent of our users are leaving monthly.”

“Yeah, so our CAC is on average about 17 bucks.”

“The reason for that is we actually launched as a men's business, and so we launched our women's business on a whim last fall, just to see what would happen, and women right now are 60% of our business, so that, it's grown really fast based on women, so we're k…”

“So we have over 10,000 people. That's like 11,500 people paying us now monthly.”

“You can't really have two, two head leaders in a company.”

“If I could do it over again, I would have started bootstrapping.”

“In 2015, we made over a hundred grand.”

“Actually, the more questions we added up to that point, the more people actually filled it out, which I thought was really interesting.”

“Yeah I think we're at 17,000 right now.”

“80% of our customers were actually using the web app on their mobile device.”

“Definitely jacked up marketing. Cause we were about to raise a round of funding.”

“Five bucks a month.”

“We get on average, like we see, we can see 40% of a woman's closet onboarded in less than two minutes.”

“We see 80% completion immediately through the onboarding process”

“Cause I feel like at this stage, it's only watching the scoreboard during the game. The truth is, is that you're just trying your very hardest, no matter what the score is.”

“It's my opinion that elasticity tests, you really can't do it at our scale scientifically. And so really, I think that it's more of an art than a science.”

“We're still experimenting a good bit, but we're seeing right around that same range. Like it's around like 15, 20 bucks, something like that.”

“By the time this thing comes out, I think it'll be higher than that. I think it'll be seven 99. And then we'll also do an annual subscription for massive discount.”

“We raised another 1.2 on top of that.”

“Of those who downloaded the app, 60 or 70% are using it, and so not all of them have switched over, if that makes sense, time are still using the website.”

“We're right under 900,000 ARR right now.”