AdGreetz

28 statements across 3 episodes · 12 bullish · 0 bearish · 1 people on the record · first statement Jul 10, 2018 by Eric Frankel · said 30 times in 4 episodes since 2018 · across every show →

Mentions by year

brought up most by Nathan Latka (29), Eric Frankel (1)

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2022 10 mentions in 1 episode
2020 11 mentions in 1 episode
2018 9 mentions in 2 episodes 5 per episode

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Everything said about AdGreetz, oldest first

Jul 10, 2018
Assertion Not publicly verifiable
AdGreetz built a campaign for Nissan with six billion possible versions
“We just did one last week for Nissan. They have a mailing list of hundreds of thousands of customers, which of the 13 model Nissan's over which of the 10 years they own. So we're talking to you about your 2013 Rogue or Altima. We know you're in Toronto. We kno…”
Eric Frankel Jul 10, 2018 ▶ 3:03 1081 With $2m in ARR and $16m Valuation for 7+ Years, Do You Feel Stuck?
Jul 10, 2018
Disclosure
Eric Frankel personally invested $2M and raised $8M for AdGreetz
“So, you know, I put in about two million bucks and we raised another eight million from some terrific, smart well-known executives from around the US.”
Eric Frankel Jul 10, 2018 ▶ 5:58 1081 With $2m in ARR and $16m Valuation for 7+ Years, Do You Feel Stuck?
Jul 10, 2018
Disclosure
AdGreetz serves roughly 10 active customers monthly, including six annual contracts
“So we do about 10 in any month and about six full-time you know year-long contracts with more coming on regularly.”
Eric Frankel Jul 10, 2018 ▶ 13:51 1081 With $2m in ARR and $16m Valuation for 7+ Years, Do You Feel Stuck?
Jul 10, 2018
Disclosure
Brands pay AdGreetz low tens of thousands monthly for personalized video
“Brands pay us tens of thousands of dollars a month in the low tens of thousands of dollars a month to take their advertising from what we call one size fits all that doesn't really fit anyone to hundreds of thousands or millions of unique versions”
Eric Frankel Jul 10, 2018 ▶ 1:24 1081 With $2m in ARR and $16m Valuation for 7+ Years, Do You Feel Stuck?
Jul 10, 2018
Disclosure
Eric Frankel retains slightly less than a 33% stake in AdGreetz
“We sold, yes, I own about, I own a little less than a third of the company.”
Eric Frankel Jul 10, 2018 ▶ 7:21 1081 With $2m in ARR and $16m Valuation for 7+ Years, Do You Feel Stuck?
Jul 10, 2018
Assertion Not checkable as stated
AdGreetz generated $2M in 2017 revenue, doubling annually since 2015
“No, we're talking about literally a couple, two, two million in 2017, half of that in 2016, half of that in 2015”
Eric Frankel Jul 10, 2018 ▶ 5:03 1081 With $2m in ARR and $16m Valuation for 7+ Years, Do You Feel Stuck?
Jul 10, 2018 bullish
Prediction Not checkable as stated
Frankel: Personalized video ads will mirror video-on-demand adoption curve
“Nathan, I helped invent video on demand, and I spent 10 years knocking on the doors of all of the cable and satellite executives, and for nine years, they would say, what are you talking about? Nathan's happy to watch NCIS tonight at nine o'clock, and we said,…”
Eric Frankel Jul 10, 2018 ▶ 14:42 1081 With $2m in ARR and $16m Valuation for 7+ Years, Do You Feel Stuck?
Jul 10, 2018
Disclosure
AdGreetz downsized its team from 38 to 17 employees
“So the team size today is about 17 people. We started with 38”
Eric Frankel Jul 10, 2018 ▶ 12:45 1081 With $2m in ARR and $16m Valuation for 7+ Years, Do You Feel Stuck?
Jul 10, 2018
Assertion Not checkable as stated
AdGreetz has served approximately 80 Fortune 500 brands
“We've done this for about 80, you know, fortune 500 brands all around the world, all different languages.”
Eric Frankel Jul 10, 2018 ▶ 4:17 1081 With $2m in ARR and $16m Valuation for 7+ Years, Do You Feel Stuck?
Jul 10, 2018
Disclosure
AdGreetz raised $10M pre-revenue at a $16M valuation in 2012
“Well, that was pre-revenue, and off the top of my head, because it's already about six years ago, we raised ten million at, I don't know, sixteen million dollar valuation.”
Eric Frankel Jul 10, 2018 ▶ 6:55 1081 With $2m in ARR and $16m Valuation for 7+ Years, Do You Feel Stuck?
Sep 18, 2020
Assertion Not checkable as stated
A typical AdGreetz enterprise client pays $396,000 annually
“Well, a typical is approximately 33,000 dollars a month, which gets up to 396,000 a year.”
Eric Frankel Sep 18, 2020 ▶ 3:55 AdGreetz Hits $5.5m in Revenue Customizing Outbound Marketing For Enterprises
Sep 18, 2020 bullish
Prediction Not checkable as stated
Frankel predicts AdGreetz will reach profitability by November 2020
“No, we will be profitable in about 60 days”
Eric Frankel Sep 18, 2020 ▶ 11:05 AdGreetz Hits $5.5m in Revenue Customizing Outbound Marketing For Enterprises
Sep 18, 2020 positive
Assertion Not checkable as stated
Frankel: AdGreetz boosted Tanishq CTR 4.6x and watch duration 12.6x
“We increased their click-through rate 4.6 times, which is big. We increase people watching 12.6 times longer. And that was a year ago. They caught their breath. They've come back and given us a 12 month order.”
Eric Frankel Sep 18, 2020 ▶ 6:55 AdGreetz Hits $5.5m in Revenue Customizing Outbound Marketing For Enterprises
Sep 18, 2020 bullish
Assertion Not checkable as stated
Frankel claims AdGreetz's enterprise cold call conversion rate reached 62%
“We've gone from kid get away from me. You bother me into a probably 62% of the cold calls that we make turning into people saying, yes, I'd like to know more versus five percent.”
Eric Frankel Sep 18, 2020 ▶ 11:48 AdGreetz Hits $5.5m in Revenue Customizing Outbound Marketing For Enterprises
Sep 18, 2020 neutral
Disclosure
Frankel: AdGreetz has raised about $12M in total funding
“We're up to about 12”
Eric Frankel Sep 18, 2020 ▶ 9:57 AdGreetz Hits $5.5m in Revenue Customizing Outbound Marketing For Enterprises
Sep 18, 2020
Disclosure
AdGreetz generated $5 million in software revenue over the preceding 12 months
“How much of the ten million is media spend is about half. So it's about five, five million in cash and a percentage of the other five.”
Eric Frankel Sep 18, 2020 ▶ 12:34 AdGreetz Hits $5.5m in Revenue Customizing Outbound Marketing For Enterprises
Sep 18, 2020
Disclosure
Frankel: AdGreetz takes a 2% to 5% cut on media buying spend
“Media buying is in the two, three, four, five percent of the other number depending on what the brand is.”
Eric Frankel Sep 18, 2020 ▶ 12:53 AdGreetz Hits $5.5m in Revenue Customizing Outbound Marketing For Enterprises
Sep 18, 2020 positive
Assertion Partly supported
AdGreetz generated 300,000 video variations for P&G's first hyper-personalized campaign
“We're in the middle of doing, ah, P&G's first hyper-personalized campaign ever. They typically make one commercial. We've got 300,000 versions. So we call out 224 cities, towns, and villages.”
Eric Frankel Sep 18, 2020 ▶ 2:45 AdGreetz Hits $5.5m in Revenue Customizing Outbound Marketing For Enterprises
Sep 18, 2020 positive
Assertion Not publicly verifiable
AdGreetz recruited the CTO who built competitor Spirable's entire tech stack
“A company called Spirable, and I needed another, you know, very muscular executive in addition to our CTO. He had built their entire stack. He had built them from the ground up.”
Eric Frankel Sep 18, 2020 ▶ 8:06 AdGreetz Hits $5.5m in Revenue Customizing Outbound Marketing For Enterprises
Sep 18, 2020
Assertion Not checkable as stated
Frankel: AdGreetz is actively working with 12 customers
“We're working with 12.”
Eric Frankel Sep 18, 2020 ▶ 5:35 AdGreetz Hits $5.5m in Revenue Customizing Outbound Marketing For Enterprises
Jul 17, 2022 positive
Opinion
Frankel recommends Rebump as a cost-effective sales follow-up tool
“The simplest, least expensive thing I've ever wandered upon. Rebump. Have you heard of it? ... We found a tool. I'm making it up, but I think it's 15 dollars a month, and it does the best job. And the percentage of, yes, I'd like to meet with you through this …”
Eric Frankel Jul 17, 2022 ▶ 14:00 How To Run 1000 TV Commercials For your SaaS Without A Ton of Work
Jul 17, 2022 bullish
Disclosure
AdGreetz Deploys Video Ads Across 100 US Streaming Channels
“Well, we deploy to 26 channels, which are Facebook and Google and email and app and everything that people have been doing for a while. But the latest twist is in the US, we're now doing this on a hundred streaming channels.”
Eric Frankel Jul 17, 2022 ▶ 1:25 How To Run 1000 TV Commercials For your SaaS Without A Ton of Work
Jul 17, 2022 positive
Assertion Not checkable as stated
Frankel: Australian broadcaster Nine has 600 reps selling AdGreetz
“So there's a broadcaster called nine in Australia. They're the NBC call it of Australia. So they now have 600 people out selling our product and they're bringing in their first clients because this is a three month old or two month old relationship.”
Eric Frankel Jul 17, 2022 ▶ 9:12 How To Run 1000 TV Commercials For your SaaS Without A Ton of Work
Jul 17, 2022 positive
Disclosure
Frankel says AdGreetz has raised $12M and is now profitable
“So I think we're up to twelve million, but no, we're breaking even and making money now.”
Eric Frankel Jul 17, 2022 ▶ 4:18 How To Run 1000 TV Commercials For your SaaS Without A Ton of Work
Jul 17, 2022 neutral
Disclosure
Frankel says AdGreetz probably won't sell until revenue quadruples
“But I don't think we'll probably sell until we, you know, probably quadruple the revenue.”
Eric Frankel Jul 17, 2022 ▶ 11:22 How To Run 1000 TV Commercials For your SaaS Without A Ton of Work
Jul 17, 2022 bullish
Prediction Not checkable as stated
Frankel predicts AdGreetz will generate close to $10M in 2022 revenue
“We're going to do, we'll do close to ten million with, you know, with 20 plus clients.”
Eric Frankel Jul 17, 2022 ▶ 10:58 How To Run 1000 TV Commercials For your SaaS Without A Ton of Work
Jul 17, 2022 positive
Assertion Not checkable as stated
AdGreetz automates 25,000 video ad variations in under 36 hours
“And what we've done over eight years is take that incredibly robust process and figured out how to get it done, you know, in a day or a day and a half for something as bespoke as that.”
Eric Frankel Jul 17, 2022 ▶ 6:08 How To Run 1000 TV Commercials For your SaaS Without A Ton of Work
Jul 17, 2022 neutral
Assertion Not checkable as stated
Frankel: AdGreetz Facilitates About $50M in Annual Media Spend
“So I would say that today we're probably at about fifty million dollars worth of media.”
Eric Frankel Jul 17, 2022 ▶ 7:50 How To Run 1000 TV Commercials For your SaaS Without A Ton of Work
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