Rooted

15 statements across 1 episodes · 5 bullish · 1 bearish · 3 people on the record · first statement Mar 3, 2025 by Charles Hudson · said 15 times in 1 episodes since 2025 · across every show →

Mentions by year

brought up most by Ryan Lee (11), Josh Muccio (4)

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2025 15 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Rooted, oldest first

Mar 3, 2025 neutral
Insight
Hudson: In Logistics, Your Customers' Problems Become Your Problems
“And ultimately, like, your customers' problems end up being your problem when you're in logistics business.”
Charles Hudson Mar 3, 2025 ▶ 16:01 #74 Stop Killing Your Plants
Mar 3, 2025 neutral
Prediction Not checkable as stated
Hudson: Rooted will become far more software-dependent
“And so, I think this business is going to become Far more software dependent and driven.”
Charles Hudson Mar 3, 2025 ▶ 16:19 #74 Stop Killing Your Plants
Mar 3, 2025
Assertion Not checkable as stated
Lee: 87% of Rooted Customers Lack Plant-Care Confidence
“87% of our customers have very little to no confidence that they can keep a plant alive.”
Ryan Lee Mar 3, 2025 ▶ 3:11 #74 Stop Killing Your Plants
Mar 3, 2025
Disclosure
Lee: Rooted's Customer Retention Is Currently a Challenging 15% to 20%
“I think customer retention solving for that long-term and bringing that up to 60 to 70% and not the 15 to 20% that we have right now.”
Ryan Lee Mar 3, 2025 ▶ 10:11 #74 Stop Killing Your Plants
Mar 3, 2025 positive
Insight
Lee: Building a Great Startup Isn't About Condensing Your Ideas
“Building a startup isn't about condensing your ideas. It's not about building a startup is not about saying, I can't do that. Right? Building and shooting for something great is, yeah, we can do that. Why not? And you give it a shot. My point is basically, you…”
Ryan Lee Mar 3, 2025 ▶ 24:41 #74 Stop Killing Your Plants
Mar 3, 2025 bullish
Disclosure
Lee: Rooted sales have grown 80% quarter-over-quarter
“Our total sales have gone up 80% quarter over quarter this year.”
Ryan Lee Mar 3, 2025 ▶ 6:01 #74 Stop Killing Your Plants
Mar 3, 2025 positive
Opinion
Ryan Lee: Building supply-side nursery tech mirrors Uber and OpenTable
“I don't think it's that different from other consumer tech businesses that you think about. Like, if you think about even Uber, for example, right? They spit up 10 times the amount of technology and services and tools for the driver sides, right? Not just that…”
Ryan Lee Mar 3, 2025 ▶ 23:49 #74 Stop Killing Your Plants
Mar 3, 2025 positive
Disclosure
Lee: Rooted Will Build ERP Software for Independent Plant Nurseries
“We will probably end up building some lightweight ERP software for them. Because they don't track their inventory right now.”
Ryan Lee Mar 3, 2025 ▶ 15:50 #74 Stop Killing Your Plants
Mar 3, 2025
Assertion Not checkable as stated
Rooted Generates $75,000 in Monthly Revenue
“75,000 dollars in revenue a month.”
Ryan Lee Mar 3, 2025 ▶ 4:01 #74 Stop Killing Your Plants
Mar 3, 2025 neutral
Assertion Not checkable as stated
Lee: Rooted's Instagram CAC is $45 on Early Ad Spend
“I know right now our cost of acquisition on Instagram is 45 dollars after a couple thousand dollars of spend.”
Ryan Lee Mar 3, 2025 ▶ 13:56 #74 Stop Killing Your Plants
Mar 3, 2025
Assertion Partly supported
Lee: Rooted Provides Plant Services to Facebook, BuzzFeed, and Nike
“So we have a store in Williamsburg, and then we do a lot of business services types of arrangements with companies like Facebook and BuzzFeed and Chovani and Nike where we do plant installations, rentals, and so forth.”
Ryan Lee Mar 3, 2025 ▶ 4:10 #74 Stop Killing Your Plants
Mar 3, 2025
Assertion Not checkable as stated
Rooted: 85% of Revenue Currently Comes from Offline Sales
“And 85% of that is offline right now in terms of retail sales.”
Ryan Lee Mar 3, 2025 ▶ 4:05 #74 Stop Killing Your Plants
Mar 3, 2025
Disclosure
Lee: Rooted Seeks $2M to Open SF and LA Retail Operations
“Yes, we're planning to, we want to raise two million dollars, and with some of those funds, we want to open up operations in the Bay Area and in Los Angeles.”
Ryan Lee Mar 3, 2025 ▶ 11:57 #74 Stop Killing Your Plants
Mar 3, 2025 negative
Opinion
Doan: Rooted's Three-Year LTV Means Waiting Three Years for Cash
“It was not thoughtfully priced. I mean, like, a three-year LTV is great, but you gotta wait three years to earn that money.”
Al Doan Mar 3, 2025 ▶ 19:09 #74 Stop Killing Your Plants
Mar 3, 2025 positive
Prediction Not checkable as stated
Lee: Rooted Calculates Three-Year Customer LTV at Around $150
“And we think that an average LTV probably looks at around three years. And so we've calculated that that would be around a 150 dollars.”
Ryan Lee Mar 3, 2025 ▶ 14:13 #74 Stop Killing Your Plants
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