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DTC brands

also referred to as: dtc brand

1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Jul 10, 2024 by Mac Conwell · across every show →

Everything said about DTC brands, oldest first

Jul 10, 2024 negative
Insight
Conwell: Shuttering DTC removes the primary marketing tool for ingredient licensing
“The reason is the D to C side is just the marketing. So if you get rid of the DTC brand, you've now taken away your largest marketing tool for the industry.”
Mac Conwell Jul 10, 2024 ▶ 20:44 "From Dorm Room to Patented Zipper Technology: A Licensing Revenue Model in the Making"
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