AppSumo

“AppSumo deals are good for your app. If it's relatively low support, there's not a ton of onboarding, you don't expect it, you know, it's not complicated. Like I imagine doing an AppSumo deal with Drip and that would be a nightmare, right? Because it's just a …”

“Recently folks who do these deals, if they don't already have at least one full-time support rep, in addition to themselves they often, like, staff up just a little bit. Because there's like two or three week period where there are hundreds and hundreds of req…”

“I did an AppSumo idea way back in the day. I think it was like, 20 12 with Hittail and made Somewhere, I netted somewhere around 12, 11,012 thousand dollars. I did another one later that netted about the same.”

“Don't sell lifetime deals if you're in SAS. I mean, AppSumo is probably the one exception I would say. And if you're gonna sell, then you disclose when you exit that, Hey, we do have these users and you can, Give reports of this is how much they use on a whate…”

“One of the founders I talked to, he's like, yeah, 80% of my support calls come from this group of AppSumo users and they're contributing zero moving forward. And this was three, four years later, he still got 80% of his support volume is from those AppSumo use…”

“I mean, we're spending on per video, I don't know, maybe 30,000, if you look at salaries, and editing, and thumbnail designer, and consultants, and all this different travel stuff”

“We went from 15% margin to around two percent margin of the business.”

“Don't go to me. Go to the person whose audience is, like, hyper engaged on a really tight subject, And even if you want to be even more creative, go to different languages. So we have people crushing it in Spanish, crushing it in Portuguese. And it's like when…”

“And this year though, we've definitely gotten back up to, I think around 12% margin, reduced a lot of the distractions that I was doing, and then just focused on the core of the business”

“And we spend about a half a million dollars a month around that and it's all profitable.”

“And I was telling you tidycal.com, our calendar, Calendly alternative is crushing. It's like five X growth this year. And that's one of about 10 products that we've launched on the original team.”

“Ours is tidy cow, which brings in, I think it's around almost 25% of all new buyers come through tidy cow into the AppSumo ecosystem.”

“We've surveyed, and around 30% of people that buy at AppSumo know who I am.”

“Our teammate cost per month, we call them teammates, not employees. Today it's about 1.2 million a month. I think we got it up to two and a half, three million.”

“We launched 300,001st year. Second year, three million. Third year, four million. And then it was basically three to five million for the next three years. And then this year it'll be around eighty million. 1313 years later.”

“One, we spent a year recruiting, and then we spent 18 months training.”

“I mean, I was making two to three million dollars a year,”