newsletter

“The third is the curation of links, the marketing email, the, you know, the Greg's Corner, here's five interesting, interesting things I found today. I think that is a great bang for your buck, because if you can curate well, curation is valuable, right? And s…”

“It's hard because it's hard to convert people from newsletter to podcasts versus to your point, it's very easy to move people around from podcast to podcast.”

“The best or one of the best ways to grow a newsletter is to promote yourself in other newsletters. We saw that our cross promotion had our highest quality subscribers. So we'd run ads in other newsletters and those subscribers Would click more, they'd read mor…”

“It's so hard to grow a newsletter organically right now because there's so many people with newsletters. So basically what's happening is When people are like, if you like this tweet, you'll like this newsletter. It's like people become blind to it.”

“I think I probably have more, more social media followers than both of them, but they sell more books than I do, and I think it's because of the way that they have set up their being more newsletter focused and having just fantastic content”

“And I think, looking back, I feel like if I would have done things differently, I would have definitely put a lot more emphasis on building a newsletter in like starting in 2016, as opposed to starting in 2020.”

“We've often used the newsletter itself to sort of split test the value proposition because we know Within a matter of hours, which one resonates better? Whereas if that was a web split test and we threw that on the landing page, it could take weeks or months t…”

“The ultimate test to is your newsletter engaged or not is how many people are sending you a reply back?”

“So I think there will be Increasing opportunities over the next six to nine months to look at other newsletters that are in your space and in your category that have kind of fizzled out, but have, you know, a couple thousand subscribers to them and to reach ou…”

“And I think the ultimate winner of this whole gold rush for newsletters is going to be, when we look back on it, will have been the largest creators in the space who are buying tons of newsletter, newsletter subs, and have become like the king of their categor…”

“Like if you could get email subs for under a dollar a piece, like, so say it's a 20,000 person newsletter and like, it's an active newsletter. Like we'll say it's like open rates are averaging, we'll say 50 plus percent. And you know, CTRs are in the range of,…”

“If you have a 100,000 subs, especially B to B, at the worst case, it's worth, call it a dollar. At the best case, it's worth 10 dollars. If it's worth 10 dollars, that's a million dollar asset that you're sitting on. There's your real estate. If it's worth a d…”

“This adds, you know, at least five to 10,000 subs to my newsletter from these things.”

“YouTube is like an interruption-based platform. Like, I have to interrupt your experience with a compelling title and thumbnail to get you to watch. Podcast feeds are actually permission-based as well as newsletters are permission-based.”

“So the good news about newsletters is people know what a subscriber is worth, and people who buy newsletters know what a subscriber is worth, so you can sell it relatively quickly. It's almost like real estate, right? Like, of course, you can sell real estate …”

“It's much harder to grow a newsletter now than it was five years ago. I'd probably start with YouTube actually. I think, and funnel people into, from YouTube into a newsletter that feels like the right move.”

“But there's a lack of newsletters dedicated to ad creative for media companies, SAS, info products, lead gen, and many other industries.”

“The big idea is today's newsletters are texts, and in 2025, they are going to be more and more visual.”

“Pre CTAs and post CTAs are just, you know, some of the best ways to get people to, from your social audience, X, Instagram, TikTok, and get them on your newsletter.”

“This type of newsletter is trickier to monetize because there's no clear niche, but it's a great way to grow a broad audience fast.”

“The way to get news, you know, one of the ways that I've noticed has been really helpful to get newsletters subscribers is to say, okay, how can you package up value? And that's related to a piece of, you know, a tweet, an Instagram post, whatever, and give th…”

“And, you know, of course you can have a link that says subscribe to my newsletter, but that just doesn't work anymore. Subscribe. I guess that's the insight, you know, subscribe saying like, Hey, subscribe to my newsletter. Like people have hit fatigue. In ter…”

“You can go and like buy a 10,000 subscriber newsletter for five to 20,000 dollars. You inherit that trust from day one, you plug in your product immediately, and then you can repeat that across niches.”

“I think the lowest barrier to entry with crockbot to start a business is probably newsletter and then directory. I think that stack goes together really nice.”