advertising
3 statements across 3 episodes · 2 bullish · 0 bearish · 3 people on the record · first statement Nov 30, 2022 by Ben Tossell · across every show →
Everything said about advertising, oldest first
Nov 30, 2022 bullish
Tossell: AI will automate end-to-end ad copy, imagery, and performance optimization
“You could even have ads being optimized, like AI could be writing the copy and showing and generating image and then all of a sudden it'll swap and change a few things and it'll see what that CTI was much better. Let's go with this one. And then they just opti…”
Dec 15, 2022
Rief: Morning Brew is a $70 million advertising business
“And we, you know, and again, it's all relative to a seventy million dollar ad business. So if you sell half a million dollars of swag a year and that's your cap, the question's like, well, you know, it's nice, but it's not going to move the needle.”
Dec 8, 2025 positive
Hoffman: Monetize viral SaaS tools through ads, not subscriptions
“Because this is an attention play, where you're leveraging attention, you are creating a product that is inherently viral and shareable, what's going to happen is that the amount of attention that you get for this tool is going to far outweigh the people who a…”