The Ledger
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Lemkin: EchoSign's Market Share Fell From 28% to 11% Post-Acquisition
“When we sold, this is why it was stupid to sell, we had 28% market share by revenue, and maybe 40% by transactions, because we were cheaper than DocuSign. It was 11 within two years of me leaving.”
Lemkin: DocuSign fired its CEO after losing Facebook deal to EchoSign
“The fifth CEO got fired in part because they lost Facebook to us. And Facebook was even back then was pretty big and they thought they'd already commit. They already did a commit to the board that they were committing this huge deal to Facebook and we won it.”
Lemkin: EchoSign's first VP of sales hired 9 reps who closed zero deals
“And then I hired my first VP of sales from Salesforce. He hired 10 people, all of them, except Sam Blonde, who had done a lot with them, became Brex. All of them, all the other nine closed nothing. And with 10 people, that VP of sales closed less than me and J…”
Lemkin: Adobe threatened to buy DocuSign or rebuild before acquiring EchoSign
“Adobe did it to me. They said, listen, if you don't sell to us, we're either going to go to try to buy DocuSign or buy this third one that you've never heard of, or we'll rebuild our effort.”
Deeter predicts Slack, Peloton, DocuSign, and Box will benefit from pandemic
“Certainly a slack or a Peloton or a DocuSign or a box will probably benefit from this.”
Lemkin: EchoSign Fully Localized Its Software at $3M to $4M ARR
“Back in the day when I was running Adobe Sign, Echo Sign, and we were competing with DocuSign, we fully, and it was a pain, right? It was fully, we fully localized a two-byte app all across the, every piece of it, in every language under the world and we did i…”