Anthropic Uses Shadow Targets Instead of Traditional Sales Quotas
Kelly Loftus · Anthropic, Cursor, FaL & Bessemer Venture Partners: The Realities of Scaling AI · Sep 5, 2025 · at 12:34
Kelly Loftus of Anthropic explains why the company avoids rigid sales quotas amidst unpredictable model capabilities and rapid enterprise adoption.
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“No quotas at Anthropic today. That might change. Everything in this space, I feel like as soon as you say it, it's already outdated, but just shadow targets today.”
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