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Bandwidth bootstrapped for 17 years before 2017 NASDAQ IPO

Noreen Allen · How Marketing Can Be Your Secret Sauce to Fundraising and Growth | Bandwidth CMO Noreen Allen · May 26, 2022 · at 1:38

This episode carries Noreen Allen's own address, with nobody on the show putting questions to them. It still counts as said, and it is kept out of every score on their page.

Noreen Allen, CMO of communications software firm Bandwidth, discusses the company's operating history and path to going public during a SaaStr presentation.

0:00 / 0:07exact quote · 8.0s
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“We were bootstrapped for the first 17 years of the company. And in 2017, we took the company public on NASDAQ.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

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