public relations

also referred to as: pr

3 statements across 2 episodes · 0 bullish · 2 bearish · 2 people on the record · first statement Feb 8, 2021 by Ryan Bonnici · across every show →

Everything said about public relations, oldest first

Feb 8, 2021 neutral
Insight
Bonnici: Journalists only write about products that are innovative or rule-breaking
“Too many CEOs think that like marketers can convince PR people and journalists to write about anything. And the reality is journalists don't give a shit about your product unless it is truly doing something innovative or unless it's breaking rules and they'll …”
Ryan Bonnici Feb 8, 2021 ▶ 22:38 How to Market at Mass Scale | Harry Stebbings, The Twenty Minute VC & Whereby CMO Ryan Bonnici
Nov 3, 2021 negative
Insight
Peters: Seed-stage startups should not invest in PR
“Now, the caveat I would say is that if you're so early stage that your seed level, please don't invest in PR. It tends to be expensive. And at the seed stage, you're still trying to determine who your product is for, what the product does. So at that point, I …”
Vidya Peters Nov 3, 2021 ▶ 33:22 The 2021 State of Marketing Technology with Marqeta CMO, Vidya Peters | SaaStr Software Community
Nov 3, 2021 negative
Insight
Peters: Early-stage startups should hire PR agencies instead of building in-house teams
“My advice, if you're just starting to dabble in PR at the company is try not to do it, building an in-house team from the get go. And the reason is, is that it takes a minimum number of people. It takes certain network reach for PR to be effective.”
Vidya Peters Nov 3, 2021 ▶ 22:21 The 2021 State of Marketing Technology with Marqeta CMO, Vidya Peters | SaaStr Software Community
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 400 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.