programmatic outbound

1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Sep 27, 2024 by Matt Plank · across every show →

Everything said about programmatic outbound, oldest first

Sep 27, 2024
Assertion Not checkable as stated
Plank: Rippling achieved 0.5% to 1% conversion on programmatic outbound
“At the time we were getting around like a 50 bips to one percent conversion on programmatic outbound. So we would reach out to a thousand accounts and we would get basically somewhere between five to 10 demos right through the programmatic outbound.”
Matt Plank Sep 27, 2024 ▶ 4:26 The Revenue Playbook: Rippling’s Top 3 Growth Tactics at Scale with Rippling CRO Matt Plank
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