Programmatic Outbound

topic on 1 show · 1 statements across 1 episodes

the Official SaaStr Podcast

1 statements about Programmatic Outbound, every show

SAASTR Assertion Not checkable as stated
Plank: Rippling achieved 0.5% to 1% conversion on programmatic outbound
“At the time we were getting around like a 50 bips to one percent conversion on programmatic outbound. So we would reach out to a thousand accounts and we would get basically somewhere between five to 10 demos right through the programmatic outbound.”
Matt Plank Sep 27, 2024 ▶ 4:26 The Revenue Playbook: Rippling’s Top 3 Growth Tactics at Scale with Rippling CRO Matt Plank

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