product-led sales
2 statements across 1 episodes · 2 bullish · 0 bearish · 1 people on the record · first statement Mar 10, 2023 by Mark Velthuis · across every show →
Everything said about product-led sales, oldest first
Mar 10, 2023 positive
Velthuis: Product-led sales accelerates deals instead of cannibalizing sales pipeline
“It doesn't cannibalize, ah, the sales. It actually frees up the sales team to go after those larger and more complicated deals. And frankly speaking, if you think of an OTE, To ACV or ARR ratio, you're using your sales capacity, your CAC, your cost of acquisit…”
Mar 10, 2023 positive
Amplitude Tripled Lead-to-Pipeline Conversion Rate via Product-Led Sales
“As a result of product-led sales, we have tripled our lead to pipeline conversion rate. So that means that our sales team is three times more effective in closing a product-led opportunity versus your traditional MQLs or hand raises.”