enterprise product

1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Feb 7, 2024 by Guillaume Cabane · across every show →

Everything said about enterprise product, oldest first

Feb 7, 2024 negative
Insight
Cabane: Shifting enterprise products to self-serve PLG almost never works
“And so, there's actually a better way of, like, building product-led sign-up motions with separate products to get people engaged, and then push that into a sales motion. And that is a much easier transition than, like, shifting your entire product from an ent…”
Guillaume Cabane Feb 7, 2024 ▶ 18:51 Mastering High-Volume, Low-CAC Marketing: Strategies from Gorgias, Vercel, and Hypergrowth
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