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B to B SaaS

2 statements across 2 episodes · 1 bullish · 0 bearish · 2 people on the record · first statement Oct 9, 2018 by Tom Hale · across every show →

Everything said about B to B SaaS, oldest first

Oct 9, 2018 positive
Insight
Hale: Choosing between relational and transactional NPS is a false dichotomy
“Some say relational NPS is better for B to B SaaS. Some people say transactional NPS is better for e-commerce sites. I say phooey. Both are good. So, I think it's a false dichotomy. I think you should ask both.”
Tom Hale Oct 9, 2018 ▶ 12:32 SurveyMonkey's Secrets to Keeping Customers Happy for 20 Years
Sep 6, 2022
Insight
Riederle: $1M ARR is the primary benchmark for B2B SaaS product-market fit
“One million ARR is the kind of typical benchmark for figuring out whether you have product market fit or not. I mean, there are also a couple of other signs, but this is like the number one thing in B to B SaaS especially.”
Veronika Riederle Sep 6, 2022 ▶ 1:45 Navigating the Rocky Road from Founder-Led Sales to The First Dozen Sales Professionals | Demodesk
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