Abbott: Amazon sales increased every single time delivery speeds were accelerated
Harish Abbott · He made 2 key changes —then grew to $100M ARR in 2 years & exited for $2B. | Harish Abbott, Found... · PMF Show · Nov 6, 2025 · at 9:47
Harish Abbott, founder of Deliver, reflects on his experience scaling logistics at Amazon and how delivery speed consistently drove sales growth.
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“I mean, because I saw that power in Amazon and Amazon, every time we dial the speed down, our sales went up. There was never a time when we dialed our speeds down to say like, oh, could we do three day versus two and a half day versus two days versus one day. Every single time the delivery promise shrunk, the sales went up”
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