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Tai: Unhaggle abandoned its consumer marketplace despite three years of revenue growth

Andrew Tai · Andrew Tai, Founder of MotoInisght | How to Pivot to Product Market Fit · PMF Show · Oct 23, 2023 · at 11:38

Andrew Tai explains the timeline and moderate financial growth of Unhaggle prior to deciding to pivot away from a consumer car-buying marketplace.

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“I'd say maybe like almost three years where, where we really focused hard on. And like the problem sometimes is it wasn't like going terrible in the sense that like, you know, we were growing revenues and we were growing, you know, month over month and year over year. It's just not exceptionally quickly.”

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