Espinoza: New social accounts must warm up feed algorithms before posting
Matt Espinoza · At 21 he made his 1st million. At 23, he grew his startup to $8M ARR in 6 months. | Matt Espinoza... · PMF Show · Nov 13, 2025 · at 9:27
Matt Espinoza details account warming procedures needed to train platform algorithms so marketing videos reach the intended niche audience.
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“Let's say you open up a brand new account, you post it, that's also useless, because it's not target audience posting. And so the ideal play, let's say you had a fitness app, is you want to create a new account, watch all the fitness YouTubers, follow all the fitness YouTubers, have your feed be curated by fitness-related content, and then by the time you post something, it will go to that related content.”
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