MrBeast

“I'm much less interested in generic influencers, and that's everything from the Kardashians to like Mr. Beast. I get, I totally get it. Lots of distribution better. I just don't think it's durable, right? Because all it is is content, right? And like that is u…”

“Every video he posts does more views than the Super Bowl we'll do this year. With Taylor Swift, he will do more views with every video he posts.”

“It's kind of going from like Mr. Beast's Feastables, which by the way are pretty shitty chocolate in my opinion, to also influencers and celebrities launching brands, but not necessarily wanting their brand to be a part of it.”

“If you look at Mr. Beast, he's building a business for the charts, right? Like doing, you know, everything, just incredible analytical studying of what it takes to make something go viral, literally make any content that will make something grow and go viral, …”

“The thing I was positing is I expect we'll end up with the same outcome, right? Which is you're going to see a huge run up, a lot of excitement, but unfortunately the beast audience is in highly competitive, straight up media, right? Like it's straight up, you…”

“You know who's gonna be out there gaming that? It's Mr. Beast.”

“So I actually, I mean, this is why I would never invest in like Mr. Beast or anyone who's in the attention game, right? I actually think that that is a total war of attrition and not winnable long term.”

“Oh, I was short that. There's a zero percent chance.”

“We would not invest in general entertainment is too competitive, right? Like I actually wouldn't invest in like beast or things like that. It's much more about these are like niche communities. It's like aviation is a great area to look into or like lawn care …”

“No, he didn't. It's so bad. I could not eat it.”

“In their case, It does appear that Beast did put some time into making the chocolate actually good.”

“Well, I, I'd have to pull it up, but I was calling Mr. Beast's content manual slop.”