content to commerce
1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Nov 29, 2024 by Brit Morin · across every show →
Everything said about content to commerce, oldest first
Nov 29, 2024 positive
Brit Morin: Martha Stewart Pioneered Modern Content-to-Commerce, Unlike Oprah
“Oprah and Martha were in a similar cohort, but Martha did products. Oprah never did products. And so Martha went from content to commerce. And I think that was like one of the first content to commerce brands of the modern generation.”