Ford Motor Company
also referred to as: ford
11 statements across 7 episodes · 6 bullish · 1 bearish · 6 people on the record · first statement Jul 12, 2022 by Marshall Goldsmith · said 95 times in 19 episodes since 2018 · across every show →
Mentions by year
brought up most by Shane Parrish (60), George Stalk Jr. (11), Alan Mulally (10), Rory Sutherland (3), Marshall Goldsmith (2), Margaret Heffernan (2), Howard Marks (2), Tracy Britt Cool (1)
tap a year for its mentions
2026 13 mentions in 3 episodes 4 per episode
2025 17 mentions in 6 episodes 3 per episode
- Harvey Firestone: Men and Rubber [Outliers]
- How to Think Like a World-Class Marketer | Rory Sutherland
- Jim Clayton: Turning Competitors’ Mistakes Into $1.7B [Outliers]
- Steve Wozniak: The Engineer Who Built Apple [Outliers]
- Building Great Businesses | Tracy Britt Cool
- Ryan Petersen: Building Flexport
- every mention in 2025, scene by scene →
2023 14 mentions in 3 episodes 5 per episode
2022 39 mentions in 3 episodes 13 per episode
2020 8 mentions in 2 episodes 4 per episode
2019 2 mentions in 1 episode
2018 2 mentions in 1 episode
Everything said about Ford Motor Company, oldest first
Jul 12, 2022 bullish
Nov 1, 2022 positive
Ford's executive reporting transparency drastically improved within two months
“Within two months, When I arrived at Ford, we were on our way. The colors were all showing up. The behaviors were getting just fantastic. The stress was going down. The issues we're dealing with were considered gems, and we're going to solve them together, and…”
Nov 1, 2022
Nov 1, 2022
Nov 1, 2022
When confronted, 80% of resistant executives chose to commit to new standards
“80% of the time that it happened, they moved in the direction of staying and making a commitment and making great progress on working together, because it goes back to just basic fundamental human values that are powerful.”
Nov 1, 2022 negative
Ford faced a projected $17 billion loss due to brand over-expansion
“They'd become a house of brands, and purchased Aston Martin, and Jaguar, and Land Rover, and Volvo, and still 70, 80% of the business was Ford, and which, as you know, you can't be world-class too many things at the same time, and so they were going to lose se…”
Feb 28, 2023 positive
Mulally: Leadership teams must include every discipline to prevent information silos
“I always have like maybe 12 or 13 people reporting to me, which a lot of people always wondered how I did that, but I had to have Every discipline need to be on that team, because if not, then if you have the haves and the have nots on the leadership team, you…”
May 2, 2023 neutral
1980s Japanese Factory Edge Derived From Low Overhead, Not Culture
“And what was really interesting that this isn't in the early 19 eighties, people attributed the Japanese productivity advantage to their culture and to the worker management relations. And if I look what we did, I looked into the numbers, all the productivity …”
Oct 14, 2025 positive
Dec 9, 2025 positive
Sutherland: Strong brands possess unique credibility to establish weird product categories
“You know, the brand power you have, you see, you know, if you're Apple or Ford or whatever, people will buy a weird product from you much more readily than they will from Alfa Romeo. Right. Because they go, well, if Ford is doing it, you know, it must be ok. R…”