Alex Wiltschko, founder and CEO of Osmo AI, discusses a landmark double-blind research study conducted with the Monell Chemical Senses Center while he was at Google Brain.
Opinion
Wiltschko: Text AI Is Nearing the Plateau of Its Capability S-Curve
“I think we're pretty close to the right side of that S-curve with text, right? Like, we kind of blew past it, but yeah, we passed the Turing test, right? Like, I regularly am fooled and curious whether or not this was written by ChatGPT or not. So text works. …”
Assertion Contradicted
Osmo Digitized and Teleported Its First Scent, a Summer Plum
“So this is kind of like a piece of history here, Plum One Point O. This was the first scent that was teleported. So the first scent to be digitized and then reconstituted in another place.”
Assertion Not checkable as stated
Traditional Fragrance Houses Supply Existing Library Samples 90% of the Time
“Usually, 90% of the time, they go to their library, and they say, oh, we've already made something for somebody else. Let's send Patrick this scent that is from our library. And then you'll get that, and maybe you like it, maybe you're done. But 90% of the tim…”
Disclosure
Osmo Chose Vertical Integration Because the Fragrance Industry Is an Oligopoly
“We went through a similar journey where we, I mean, if I could have sold the software here, and believe me, we've tried, like, yeah, we'd be selling software. We might not be talking but there's not that many fragrance houses, period”
Assertion Supported
Osmo Built a Scent Sensor to Authenticate Counterfeit Shoes in 20 Seconds
“What we've been able to do with StockX is show that we can take those really big sensors that are in the lab. Cut the right corners. Make them smaller. So it's actually, the sensors are about the size of these two shoe boxes together. That's one right there. A…”
Disclosure
Osmo Launches AI-Assisted Fragrance House 'Generation'
“We're launching a new kind of fragrance house called Generation, and the idea is to take all the technology that we've built, but also all the humanity, the people, the perfumers, the noses, and to combine that”