Emanuel: Dana White's superpowers are fearlessness, loyalty, and work ethic
Ari Emanuel · Ari Emanuel’s "Anti-AI" Bet on Live Entertainment · Invest Like The Best · Nov 19, 2025 · at 31:35
Ari Emanuel, CEO of Endeavor and TKO Group, breaks down what makes UFC CEO Dana White an exceptional entrepreneur and leader.
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“One, he loves it. He loves it. I mean, he really does love combat sports. Two is, he's not scared... He is just like a unique individual that, you know, He's not partisan. He's loyal. He has a vision. He backs your play. If you back, you know, he's just that guy and he's not afraid to take, take on a challenge and do the work. I mean, he works constantly. And so in this space, he just knows the space so well and he's relentless.”
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