Emanuel: Live events are the ultimate structural counter-bet to AI
Ari Emanuel · Ari Emanuel’s "Anti-AI" Bet on Live Entertainment · Invest Like The Best · Nov 19, 2025 · at 21:33
Ari Emanuel, CEO of Endeavor and TKO Group, explains his investment philosophy of acquiring scarce live sports and entertainment IP amid the AI boom.
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“I don't know how to write an algorithm for AI. I don't know how to build a data center. I'm not in a chip business. I just know how to, Create really great live events, monetize them, have a great user experience. And it's the opposite because data says data centers aren't the opposite bet. Live is the opposite bet.”
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