The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 22 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Co-founder Chris Burch personally sued Tory Burch and her entire board
“So we wanted him to change his concept, and then he sued us. He sued me personally and my entire board.”
Michael Kors CEO told Brigitte Klein joining Tory Burch was 'career suicide'
“President, and I'll never forget her boss at the time, John Idol, told her it was career suicide coming to work for us.”
Burch: Luxury is defined by emotion and feeling, not price point
“And sort of, I also felt luxury was not necessarily about a price point. And for me, it was, I was always taught through my mom and dad that it was really, About emotion, and how something makes you feel, and time, and I just had a different perspective on wha…”
Tory Burch: 2000s Culture Viewed Ambition as Acceptable for Men but Not Women
“I think we, I think it was in the ether that way back then. That it was okay for men to be ambitious, but not okay for women.”
Tory Burch avoided footwear licensing to prevent brand dilution, choosing partnerships
“It was dilutive, and I had seen so many wonderful brands
do too much licensing, and it was, it scared me, so we set up a production agreement.”
Burch: Ralph Lauren Rejected Early Design Project Submission
“While I was at Ralph, there was one time that I tried to work in design and submitted a project, and I was turned down. And I'll never, I hadn't, I don't think I've ever told anyone that.”
Burch: Chris Burch was an early pioneer of apparel production in Asia
“He started to travel to Asia, and he was one of the first people to really do production over there, and he and his brother Bob just built a pretty terrific company.”
Tory Burch: Aimed to Build a Large Company to Fund a Foundation
“I had all of these things happening at once, and I kind of knew that I wanted to start a company, and I also knew that I wanted to start a foundation one day, so I had this instinct that that if I could build something big, I could also then have the financial…”
Burch: First business idea was to acquire and relaunch Jax
“That was what I really wanted to do, is relaunch Jax. That was really what my first idea was, is to bring Jax back.”
Launching DTC in early 2000s defied standard fashion industry advice
“And it was the beginning of this concept of a retail store and this idea of Direct to consumer, which was also the opposite of what I was told to do at the time.”
Tory and Chris Burch invested $2 million of personal capital to launch
“Chris and I put in two million dollars, and we also were funding the beginnings of it, and that was everything from the branding.”
Burch: Core collection piece was inspired by eight-dollar flea market tunic
“I had found a vintage tunic in a Paris flea market for about eight dollars. That became one of the core pieces of our collection.”
Burch: Bergdorf Goodman started wholesale orders from apartment visit
“They wanted to buy, and so they came into my apartment to see the two racks and the accessories, and that was the beginning of our wholesale. Collection.”
Tory Burch website drew 8 million visitors following Oprah Winfrey endorsement
“She told us to back up our site. We had eight million visitors in our first, almost second year in business.”
Burch: Only Considered Herself a Designer Around 2019
“I didn't even think of myself as a designer either, so. So there you have it. I was the hardest on myself, so I would say not until about four years ago did I consider myself a designer, and proud to say it”
Bank of America committed $100 million to Tory Burch Foundation loan program
“So we partnered with Bank of America to help women get access to low, lower interest loans, and their commitment of a hundred million was something that I was so excited about”
BDT Capital and General Atlantic bought out Chris Burch to settle lawsuit
“I think bringing BDT Capital and General Lanik in was an incredible result.”
Burch: Moving 100% of Time to Design Transformed the Business
“And being able to be focused just on design and the product creation, I think, has been transformative for The business and for the product for sure. I mean, it's, I went from me spending 30% of my time on it to a hundred percent, and I do feel that we're just…”
Tory Burch: Not Actively Thinking About Selling Company
“I'm so not ready to sell this company, or I hope that we're here for a long time, and Pureeve and I love Working together, we love working with the team that we have, and we have so much we want to do. So I don't think about selling the company. That's not som…”
Burch: LVMH offered her the role of Head of US for Loewe
“They offered me a bigger job because they were looking for a head of U.S. Head of U.S.? For Loewe.”
Burch: Planned launch spanned nine to 11 categories across fashion
“I mean, literally, it was about maybe nine to 11 different categories, whether it was Footwear. Handbags. Swim. Ready to wear. Eyewear. It was jewelry.”
Burch: Tory Burch ran early business from apartment with 15 staff
“I was working out of my apartment for the first two years. We didn't have an office, so it was doing everything in our kitchen or in our living room. It was taking my kids to school and then getting on the phone until four in the morning, falling asleep on the…”